Real Estate SEO Services for Real Estate
Agents: Unlock More Leads & Sales

Maximize Your Real Estate Transactions with our Real Estate SEO Company

Drive More Property Sellers and Buyers with Our Real Estate SEO Agency

Media Search Group is counted amongst the most trusted real estate SEO companies globally, helping real estate agents, real estate brokers, and real estate agencies find homebuyers, home sellers, and real estate investors online. With our real estate SEO services, you can make yourself visible in front of potential home buyers who search for properties for sale or wish to sell their properties online.

Dominate Realtors Market Online with Real Estate SEO to Become the #1 Choice

Our SEO services for real estate are specially designed for real estate professionals and agencies that have a goal to be the preferred choice of prospective buyers and sellers in their serving areas and get recognized widely. With proven real estate SEO strategies, thoughtful SEO campaigns, and quality location-specific content, we help you become the #1 choice and dominate the local real estate market.

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If you need a real estate SEO strategist, get in touch with us today.

Why Are Realtor SEO Solutions Crucial for Real Estate Agencies?

In 2018, about 44% of homebuyers searched for properties for sale online for the first time. In 2021, about 95% of all homebuyers start their search online, according to the National Association of Realtors.

  • 90% of millennials search for real estate online
  • 14.6% closing rates are reported for SEO leads
  • 76% of nearby searches result in a visit or purchase
  • 30% increase in real estate search volumes
  • 69% of real estate agents use video
  • 57% of homebuyers prefer using online property listing
  • 70% of homebuyers use social media to research real estate
  • To build your real estate business and make more effective property lstings, you need to be where your prospects are.
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Why Do Real Estate Agencies, Brokers, and Agents Need SEO Services?

At present, the digital era is shaping the real estate industry in every way possible. About 69% of realtors own a website while more than 90% of real estate firms have websites with property listings. As a result, more real estate professionals and agencies are competing against each other to get the top 10 search engine ranking in SERP. Hence, having a website is not enough. Your website needs to be optimized for search engines to get found online and this is where SEO services for realtors & real estate agents, such as on-page SEO, technical SEO, etc. come into the picture.

Need more reasons to invest in SEO services for real estate agents?

Ranking among the top positions is critical for your real estate business success because the click-through rate (CTR) for 1st position is 39.8%, for 2nd position is 18.7%, and for 3rd position is 10.2%. Our real estate SEO company helps rank on the first SERP, generating more traffic. Real estate website optimization allows you to achieve higher search engine rankings.

Higher brand visibility is the direct result of realtor SEO solutions. When your website consistently ranks on the first page, it ultimately improves your search visibility, searchability, and brand recognition. It is natural for people to feel comfortable and familiar with brands that they see online more often and trust them a bit more than those they have never seen or heard their name.

Real estate SEO experts help businesses establish a professional and authentic image in front of prospective clients. They implement a wide range of SEO strategies, such as real estate website optimization, local SEO for real estate, and property listing optimization to create an authentic image and make homebuyers and sellers see you as a trusted real estate agent.

When there are multiple real estate agents serving in local neighborhoods, the competition can be pretty tough. While it is not feasible to ask every homebuyer and seller in your area to choose you as their real estate agent, you can gradually instill trust in people by using effective digital marketing techniques, such as real estate local SEO to be more visible and appear on the top in SERPs.

The key part of SEO includes keyword selection and keyword integration in content and website at the right places. It helps you appear on top for related search queries and in front of interested home buyers and sellers. For instance, if you are a real estate agent in Los Angeles, you can drive real estate lead generation through SEO by targeting keywords such as “homes for sale in LA”.

What makes real estate search engine optimization different from other digital marketing techniques is that it offers your business long-term online exposure. With ongoing real estate content optimization and SEO strategies for property websites, you can maintain your ranking on the first page of search engine results and drive traffic from home sellers and buyers to your site.

The ultimate aim of your real estate SEO agency is to grow your return on investment (ROI) along with enhancing brand awareness. With real estate SEO services, you can optimize your website for search engines and users. Here, the term “optimization” is an umbrella term for higher speed, better performance, improved usability, easy navigation, core web vitals, and more.

A whopping 96% of modern homebuyers search for properties online. More importantly, 60% of their online searches are done on mobile devices and only 34% on desktops or laptops. This implies your website must be responsive and optimized for both desktop and mobile searches conducted through search engines like Google. Thus, you need SEO-friendly real estate listings.

Do you want to hire SEO services for realtors? If yes, speak to our real estate SEO expert now.

What Makes Media Search Group One of the Best Real Estate SEO Companies?

Media Search Group is the best SEO company for real estate firms around the world. Whether you are a real estate agent in Dubai, a real estate broker in California, or a real estate agency in London, our real estate SEO experts can help you grow your clientele by creating effective SEO strategies for property websites.

Rich Expertise in Real Estate SEO

It has been over a decade since we have been serving a wide range of businesses including real estate agents and firms worldwide. We have a team of search engine optimization experts specializing in real estate SEO. When you join us, we help set up real estate SEO campaigns, create location-specific content for a targeted audience, and attract relevant leads and prospects to your site.

Affordable and Custom Real Estate SEO Packages

We are a real estate SEO company based in India, providing you with affordable SEO packages that you can customize based on your specific needs, business goals, and preferences. What’s more, you can also combine your real estate SEO Package with other add-ons, such as social media marketing, PPC advertising, CRO optimization, and a lot more to maximize home sale transactions online.

No Hidden Charges for Real Estate SEO Packages

When you invest in Media Search Group’s real estate SEO services, you can rest assured that everything will be transparent. There are no hidden fees, and you are informed of any additional fees beforehand. We believe in full transparency and that’s why you can see the pricing of our SEO packages online. We want you to be confident when you make us your preferred real estate SEO agency.

Proven Real Estate SEO Results for Business Growth

Our real estate SEO specialists know how to drive results to help you grow and thrive online. You don’t need to just depend on our words. For proof, you can check out our client testimonials that attest to the quality of our realtor SEO solutions. Our client-first approach keeps us motivated to meet your demands, guide you on the best real estate SEO strategies, and boost your business growth.

Data-Driven SEO Strategies for Real Estate Websites

We believe in offering personalized SEO services for real estate agents to meet your unique business needs. We never follow a cookie-cutter approach because we understand that a marketing strategy that works for a real estate firm may not work for another. To customize real estate SEO services, we follow insights gathered from market & competitor analysis and Google Analytics.

Client Focus and Long-Term Partnerships

Media Search Group is dedicated to building long-term partnerships with their clients. We provide ongoing support, reporting, and adjustments to our SEO strategy to ensure that our clients continue to see success over time. We regularly communicate progress, explain our strategies, and answer your questions throughout the process.

Do you wish to skyrocket your real estate business growth?

What to Expect from Real Estate SEO Services at Media Search Group?

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Real Estate Site Audit

SEO analysis for real estate websites is like an overall health checkup of your website. Before creating any SEO strategy or real estate digital marketing strategies, we conduct real estate SEO audits to check the indexing and crawlability of your site pages, site architecture, sitemaps, server errors, metadata, duplicate versions, etc. It helps us identify your site’s strengths and weaknesses.

Real Estate Competitor Analysis and Market Research

Real Estate Competitor Analysis

To help you beat online competitors, our SEO strategists carry out competitor analysis to identify the gaps, what they are good at, where they are lacking, and how we help you maximize your revenue. We conduct market research to know real estate industry SEO trends and identify the best real estate marketing strategies. Create a roadmap to improve your site performance.

Real Estate Keyword Research and Optimization

Real Estate Keyword Research

Keyword research is critical to your real estate SEO strategy as it helps you attract homebuyers and sellers looking for real estate agents and brokers in your service areas. Once we list important keywords for your real estate business, our real estate SEO company optimizes your website, blog content, social media content, etc. so that you appear in relevant searches and get more clicks.

Real Estate Title & Meta Description Optimization

Real Estate Meta Tag Optimization

Using targeted keywords in title tags and meta descriptions plays a huge role in getting more clicks. Do you know why? When online users search for some information, service, product, or real estate agent, they narrow down their search by skimming meta descriptions and titles that they see even before clicking on a search result. We optimize meta tags to help you get more leads.

Real Estate Content Creation and Optimization

Real Estate Content Optimization

For real estate website optimization, content always remains an indispensable part. The content quality decides how long site visitors will stay on your site and if you can compel them to contact you. We have a team of content writing specialists to create quality content for real estate websites. For content optimization, we execute real estate blogging startegies, web copies, or social media content.

Real Estate Site Optimization for Crawlers

Real Estate Site Optimization for Crawlers

We optimize robots.txt files to help search engines tell their crawlers which pages they can request from your website. It is important because it prevents Google Search from making requests and overloading your website. Otherwise, it can lead to slower load times which will impact your rank position. We ensure search engines don’t overwhelm your site while still indexing critical pages.

Real Estate Site Optimization for Crawlers

GMB Optimization for Realtors

For local SEO for real estate, we focus on optimizing profiles of Google My Business for realtors. We help you set a complete and well-optimized GMB profile and maintain it in the best way. With a proper GMB account, your real estate website will appear in local search results whenever homebuyers/sellers look for real estate agents in the local neighborhoods that you target.

Real Estate Optimization for Local Searches

Real Estate Optimization for Local Searches

Apart from optimizing Google My Business for realtors, we use real estate local SEO strategies that we use to rank your website in local searches. It includes the creation of location-specific webpages, location-specific URLs, SEO-friendly real estate listings, content optimized for target locations, listing your business in other relevant directories, and social media presence.

Real Estate Mobile Optimization

Real Estate Mobile SEO Strategies

More than half of the searches on Google come from mobile devices, emphasizing the importance of optimizing your website for mobile devices such as smartphones and tablets. We focus on making your website mobile-friendly. Mobile optimization is done by creating a responsive website layout, improving site speed, compressing images, altering button size and placements, etc.

Real Estate Strategic Link Building

Real Estate Strategic Link Building

Link Building is one of the effective real estate SEO strategies. At Media Search Group, we earn high-quality links for real estate websites. We create compelling content for your target audience and publish it on high-authority websites so that you benefit from a wider target audience. When your website is pointed back from a highly authoritative site, it also boosts your site's credibility.

Real Estate Conversion Rate Optimization

Real Estate Conversion Rate Optimization

While search engine optimization targets overall real estate website optimization, Conversion Rate Optimization (CRO) involves optimizing real estate sites with the aim of maximizing conversions. To increase conversions, conduct SEO analysis for real estate, decide the part of the sales funnel you want to optimize, perform A/B testing, and improve landing pages.

Real Estate Google Analytics Setup and Monitoring

Google Analytics Setup and Monitoring

Google Analytics setup and monitoring help us ensure that no SEO efforts are made blindly. We continually track your site performance, traffic, and progress to see which pages on your site need improvement, which pages and keywords bring more traffic, and continually improve your SEO strategy. Using Google Analytics, we measure all key metrics to monitor results.

Real Estate Regular SEO Reporting

Real Estate Regular SEO Reporting

With Media Search Group as your real estate SEO agency, you stay always informed of the progress resulting from our SEO efforts. Our real estate SEO expert will send weekly and monthly SEO reports to share what we have achieved, the difference made to your site, and how SEO campaigns are performing. Our SEO reports help you track key performance indicators (KPIs).

Do you want to know more about how we can help you grow your real estate business?

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How to Get Started with SEO for Real Estate Websites?

With Media Search Group, getting started with SEO for your real estate firm is quite easy. All you need is to fill up and submit our contact form and we will get back to you within 24 hours. If you want to connect directly, you can also call us at +1 6573124124 or write to us at info@mediasearchgroup.com.

To get started with our real estate SEO services, you can also click on Request a Quote or Get Free Report for SEO Analysis.

View our SEO Packages to get an idea of how much real estate SEO will cost you. To begin real estate website SEO, you will need to share your website link, your business goals, and what you want to achieve with our real estate SEO services.

Our real estate SEO expert will connect with you to help you understand how we can achieve your business goals and answer all your queries.

So, what you are waiting for, call us or fill out our contact form today.

In addition to our SEO services for real estate businesses, we can also provide consultation on other digital marketing services, such as PPC services and social media marketing for real estate businesses.

To get started with your real estate SEO project, contact us for customized SEO package.


View Our SEO Packages
Real Estate SEO Services

Hire Real Estate SEO Consultant Now to Grow Your Real Estate Business

If your answer is YES to one or more questions, the best next step is to partner with a reliable search engine optimization company and discuss how their real estate SEO services can help you achieve your business goals and address website issues.

At Media Search Group, our real estate SEO experts enable us to deliver high-quality real estate SEO services you can rely on to grow your business. We are a full-service digital marketing company and can help you with real estate SEO as well as other digital marketing services.

Get Your Free Real Estate SEO Audit Report Now Real Estate SEO Audit

Are you still wondering whether you need professional SEO services for realtors? Ask yourself the following questions:

  • Do I want to reach more home sellers and buyers?
  • Does my website generate enough organic traffic, leads, and conversions?
  • Do I want to establish an authentic and professional image of my real estate firm?
  • Am I satisfied with the online visibility and ranking of my website?
  • Do I want my website to rank on the first page of Google for relevant searches?
  • Do I have SEO expertise to rank my website in the top positions in search engine results?
  • Am I spending too much on paid advertising and losing revenue?
  • How competitive is the real estate market in my target neighborhoods?
  • Are my competitors outranking me on major search engines such as Google?

Result-Oriented Reviews of Our Real Estate Clients

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Achieved First Page Ranking

Before working with Media Search Group, my real estate website was buried in search results. I barely got any leads, let alone conversions. Now, thanks to their expert SEO services, I'm consistently ranked on the first page for relevant keywords. My lead generation has skyrocketed, and I'm closing more deals than ever before. Highly recommended!

Realty One Group

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Increase in Website Traffic

Since implementing their SEO strategy, I've seen a 400% increase in website traffic and a 25% rise in conversion rates. My phone rings constantly with qualified leads, and I'm closing deals at a much faster pace. They are true real estate SEO specialists who know how to get results.

Khan Properties

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Local Market Domination

I was initially skeptical about SEO, but Media Search Group convinced me to give it a try. They targeted my local market with laser precision, optimizing my website for relevant keywords and building high-quality backlinks. Now, I'm the go-to realtor for my area, consistently appearing at the top of local searches.

Independent Realtor

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Excellent SEO Services

They track everything meticulously and regularly provide me with detailed reports on website traffic, lead generation, and conversion rates. This transparency gives me complete confidence in their strategy and allows us to make informed decisions together. My SEO investment has paid off handsomely, and I'm excited to see what the future holds.

Signature Homes

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Generated High-Quality Leads

I consider Media Search Group an extension of my real estate team. They've been with me for several years now, constantly evolving their SEO strategy to adapt to changes in the market and search algorithms. Their dedication and expertise have helped me maintain a strong online presence and consistently generate high-quality leads.

Dream Weaver Realty

Ultimate Guide to Scaling Your Real Estate Business

Forget the slow climb to success. This guide reveals the secrets to skyrocketing your real estate business through innovative marketing, strategic partnerships, and cutting-edge technology.

Explore Industry Specific SEO


Real Estate SEO: Frequently Asked Questions

Yes, a well-executed SEO strategy improves your website's visibility, organic traffic, and search engine rankings. This increased online exposure leads to more leads and potential clients discovering your property listings. By optimizing your website for relevant keywords through real estate keyword research, you ensure that it aligns with what potential clients are searching for. Organic search for property listings is crucial, as users tend to trust and click on non-paid results more frequently. Realtor SEO solutions involve tailoring content to local audiences, optimizing property descriptions, and building a high-quality backlink profile. Property listing optimization helps you present information in a clear, structured manner, making it easy for search engines to understand and rank.

Real estate keyword research helps align your content with what potential clients are searching for. Implementing these keywords organically into your website's content, meta descriptions, and property listings is crucial for SEO success. High-quality, informative content helps showcase properties and provides valuable information about local neighborhoods, market trends, and the home-buying process. SEO services for real estate agents involve optimizing your website for local searches. This includes creating a Google My Business profile, ensuring accurate business information, and garnering positive reviews. Property listing optimization is also vital. Well-organized, detailed listings with high-quality images and accurate information improve user experience and search engine rankings.

Yes, AI and machine learning can greatly improve the rankings and overall performance of real estate websites. These technologies offer advanced tools and insights that go beyond traditional SEO methods. AI and machine learning algorithms can analyze user behavior, preferences, and trends, allowing real estate professionals to tailor their content and real estate digital marketing strategies. In real estate digital marketing, AI can be used to predict user intent, helping realtors understand what potential clients are searching for. This information allows for the creation of targeted and relevant content, increasing the likelihood of attracting qualified leads. Moreover, AI-powered chatbots can provide instant responses to user queries, improving engagement and dwell time on the website.

Property walkthroughs, neighborhood guides, and market trend updates are excellent video topics that showcase properties and offer valuable information to viewers. Real estate keyword research should be done to create video titles, descriptions, and tags to ensure the videos are discoverable by users. Optimizing video content for local SEO is crucial for real estate agents targeting specific geographic areas. Mentioning local landmarks, and neighborhoods, and using location-specific keywords in the video can help attract a local audience. Sharing videos on social media platforms and embedding them in blog posts further expands their reach and impact. The more users engage with and share the videos, the more positively search engines view the content.

  • Natural Language Keywords: Consider how people speak when verbally searching for properties and focus on using conversational and natural language keywords in your content.
  • Local SEO: Many voice searches are location-specific. Ensure your website is optimized for location-based keywords, creating a Google My Business profile, and obtaining positive local reviews.
  • Featured Snippets: Voice assistants often pull up information from concise, highlighted snippets. Structure your content to directly answer common questions.
  • Mobile Optimization: Voice searches are frequently conducted on mobile devices. Ensure your website is mobile-friendly, with responsive design and fast loading times.
  • Create Conversational Content: Craft content that mirrors natural conversation. Consider creating FAQs or blog posts that address queries potential clients might ask when searching for properties.
  • Yes, a robust social media presence is highly effective for real estate SEO. Social signals from platforms like Facebook, Twitter, and Instagram indirectly contribute to search engine rankings. To integrate social media into your SEO strategy, create shareable content that links back to your real estate website. Utilize relevant real estate hashtags and encourage engagement through likes, comments, and shares. Social media profiles should be optimized with accurate business information to enhance local SEO. Additionally, use social media platforms for content promotion, sharing blog posts, property listings, and market updates. Engage with your audience, responding to comments and inquiries promptly. Positive social interactions can lead to increased brand authority and improved search engine rankings.

    Real estate websites face various SEO challenges, including duplicate content, thin content, and outdated listings. Overcoming these challenges requires regular content audits to identify and rectify duplicate or thin content. Ensuring that property listings remain accurate and up-to-date is crucial for maintaining SEO performance. Implementing a comprehensive real estate keyword research strategy helps address the challenge of relevant keyword usage. Local SEO optimization, including consistent NAP (Name, Address, Phone) information, is essential for overcoming location-specific challenges. Engaging an SEO consultant for real estate can provide valuable insights into industry-specific trends and challenges. Utilize schema markup to enhance property details in search results and optimize images for better performance.

    Yes, our SEO services for realtors are tailored to help real estate agents target specific buyer demographics effectively. Our real estate SEO strategies can be customized to focus on the interests, preferences, and behaviors of specific buyer segments. Social media platforms are leveraged to engage with specific buyer groups, sharing content that resonates with their interests. Property listing optimization is done with the target demographic in mind, highlighting features and amenities that appeal to their preferences. We stay updated with real estate industry SEO trends to ensure that your website aligns with your target demographics. The integration of organic search for property listings and personalized SEO strategies positions your real estate business to attract and engage the right audience.

    While client confidentiality prevents us from disclosing specific names, we have successfully worked with a range of real estate clients, enhancing their online visibility and SEO performance. Our SEO strategies, including real estate keyword research, social media optimization, and property listing optimization deliver positive results. Clients have experienced increased organic traffic, higher search engine rankings, and improved lead generation through SEO. Through our comprehensive real estate SEO solutions, real estate websites have seen increased visibility in local searches. We understand that each real estate business is unique, and our approach is tailored to the specific goals and challenges of our clients. While we can't disclose specific names, we are proud of the collective success stories that showcase the effectiveness of our real estate SEO services.

    Our real estate SEO services stand out because of our affordability, our industry expertise in SEO, innovative SEO strategies, and a commitment to delivering tangible results. Real estate digital marketing, including local SEO for real estate, is approached with a focus on staying ahead of real estate industry SEO trends. We prioritize comprehensive real estate keyword research, ensuring that our clients target the most relevant terms for their business. Our SEO strategies extend beyond standard SEO to include social media integration for maximum exposure. Our team includes an SEO consultant for real estate or a dedicated account manager, providing clients with personalized guidance and insights. We understand the challenges specific to the real estate industry and develop tailored solutions to address them.

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