Healthcare SEO Services
SEO for Medical Practices

Make Strong Online Presence in the Healthcare Industry
Get Found When Patients Search for Healthcare Services Online

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Be the First Choice of Patients by Ranking in the Top Positions of SERPS

Rank your healthcare website on the top of search engine results pages and become the preferred choice for patients in the healthcare industry. Most often, when people need healthcare services or medical advice, they want to find a reliable doctor or hospital with just a few clicks. Healthcare SEO services can help your medical website appear on the top of the #1 Page and let people find you and contact you effortlessly.

Reach More Patients with Healthcare SEO Strategies, Tools, and Techniques

Does your medical facility struggle to maintain the flow of patients? Healthcare SEO helps healthcare businesses reach more patients. At Media Search Group, we use advanced SEO tools, techniques, and proven SEO strategies to widen the reach of your healthcare website and increase the influx of patients in your medical facility. Make us your trusted healthcare SEO Services agency and drive new patients to your medical practice website.

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Why Do Healthcare Facilities Need SEO Services?

We are living in the age of search engines and social media where we can get almost all the information online with just a click. This trend has also influenced how people find doctors, healthcare service providers, and specialists. What’s more, if we have a question about a specific disease, we tend to pick our smartphones and look for the symptoms, available treatments, and other information online.

In other words, if you want to get noticed by people looking for healthcare providers or medical consultations, your website needs to rank among the top 10 ranking positions in search engine results pages. That’s why healthcare providers need to invest in healthcare marketing and partner with reputable professional healthcare SEO agencies.

You don’t have to just rely on our words to determine with you need a healthcare SEO agency or not. Here is a quick overview of healthcare SEO statistics that will give you an idea of why you must invest in healthcare SEO.

Moreover, integrating your healthcare SEO efforts into a comprehensive digital marketing package can amplify your online presence and yield substantial returns on investment.

  • 100 billion – Healthcare-related searches are made on Google alone every year
  • 2X – Increase in “Near Me” Searches for healthcare services since 2015
  • 66% – Users search for specific diseases or healthcare information online
  • 44% – People search for doctors and healthcare specialists online
  • 28.5% – The average click rate of 1st Organic Position, but Google Ads yields only 6.11%
  • 43% – Switch to an out-of-network healthcare provider if they see positive online reviews
  • 94% – Prefer switching a healthcare provider if they offer online appointment scheduling
  • 69% – Millennial patients go online for medical advice instead of seeing a primary care physician

Do you want to discuss your healthcare SEO needs? Contact us now.

How Does Media Search Group Help Healthcare Companies Grow?

Media Search Group is committed to helping healthcare businesses grow in their niche with successful healthcare marketing. Learn why you can trust us and make your preferred healthcare SEO agency.

Healthcare SEO Services

Healthcare SEO Expertise

We have handled SEO projects for various healthcare organizations since our inception. Our years of expertise in medical SEO equip us with the know-how of medical SEO, the challenges healthcare companies face, and strong SEO strategy to achieve success in the healthcare industry.

Data-Driven SEO Strategies

Data-Driven SEO Strategies

Guesswork is never our game. We gather data after analyzing your website, niche, competitors, and target audience and use insights to create a strong and effective SEO strategy that helps you fulfill goals, such as becoming a trusted source for healthcare information and services.

Your website SEO success

Your Success, Our Commitment

Your success is our commitment when it comes to growing using medical SEO. At Media Search Group, our healthcare SEO strategy is centered on your success as a reputable brand in the healthcare field. We make the best choice as your trusted healthcare marketing agency.

Affordable Healthcare SEO Services

Affordable Healthcare SEO Services

Search engine optimization is one of the most cost-effective marketing services that bring greater ROI with small investments. Hence, we believe healthcare SEO should be affordable and within the reach of every healthcare company that desires dramatic growth and success.

White Hat SEO Practices

White Hat SEO Practices

With Media Search Group as your medical SEO agency, you can rest assured because we use only the best practices in SEO and strictly adhere to Google guidelines. We have a dedicated team of SEO experts who will help you rank in search engines and grow with ethical SEO strategies.

Proven Healthcare SEO Results

Proven Healthcare SEO Results

Enjoy the joy of proven SEO results and the growth of your medical practice with our effective SEO efforts. We identify the pain points and strengths of your medical website, build a custom SEO strategy, and implement it efficiently to bring desired SEO results and improvements.

SEO Support Team

Comprehensive SEO Support

Never feel clueless when working with our medical SEO company because, at Media Search Group, we provide you with comprehensive support. Whether you have specific needs, ideas, or concerns, we are always ready to offer full support, discuss what would be best, and implement it.

Transparent & Detailed Reporting

Transparent & Detailed Reporting

We create in-depth SEO reports every week and month, using advanced tools so that you know everything about your SEO project. With us, you have all the details about your SEO progress and milestones and what improvements need to be done for better SEO results.

Dedicated SEO Manager

Dedicated SEO Manager

Have one-contact point to communicate and manage your SEO project with our dedicated SEO manager. Whatever you have on your mind, schedule a meeting with the manager in every SEO packages , who plans out further actions, and how to implement them for your healthcare business.

Discover New Patients with Our Healthcare SEO Services

For any queries on healthcare SEO packages and services, call us today.
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What Our Healthcare SEO Services Include

We carry out SEO audits of your healthcare website first so that both you and we have a clear and comprehensive of your current website performance in terms of SEO. During your website SEO analysis, we analyze your website structure, content quality, keyword density, meta tags, and other aspects of your website. It helps us identify the strengths and weaknesses along with improvement areas and create better SEO strategies to achieve higher search engine rankings.

In healthcare website audit, we cover:

  • User experience
  • Site architecture
  • Indexability and crawlability
  • Keyword usage
  • Competitor benchmarking
  • Backline profile and more

Once we know the current keyword usage and SEO performance of your medical practice website, we conduct thorough research on your niche, competitors, and target audience. This research helps us gather high-volume keywords, long-tail keywords, transactional keywords, branded keywords, local keywords, and other types of keywords for your healthcare website. It is an excellent way to prepare a list of the most profitable keywords that you should rank for business growth.

In healthcare keyword research, we cover:

  • Niche research
  • Industry research
  • Competitor research
  • Customer analysis
  • Healthcare trends analysis
  • Keyword filtering, selection, and mapping

After we have a list of targeted medical keywords, we start with on-page optimization that includes a vast range of aspects, such as code, content, and images that make your website whole and functional. It also includes the type and quality of content on your medical practice website, website speed, and responsiveness. Plus, we also pay attention to internal linking, improving site architecture with siloing, adding XML sitemap, headings & tags optimization, and more.

In healthcare on-page SEO, we cover:

  • Page loading speed
  • XML site map
  • Site architecture
  • Internal linking
  • Content optimization
  • Meta tag and title optimization and more

Off-page optimization is still relevant in the SEO industry because it helps create a strong backlink profile and also improves your online authority. Healthcare websites that link to high-authority relevant websites are seen as “more reliable and trustworthy” than websites without a good backlink profile. In addition, off-page SEO typically includes link building, guest posting, mentions, social media marketing, and more. When you join us for medical practice SEO, we take care of all that.

In healthcare off-page SEO, we cover:

  • Domain authority analysis
  • Content marketing
  • Link building
  • Social media
  • Reviews
  • GMB and citations

Technical SEO is another important aspect that our SEO specialists focus on. While it includes the aspects of website optimization for search engines, we also include SEO activities that improve the user experience of your medical website. If your website pages are not accessible to search engines or site visitors don’t have a good experience on your website, it can harm its ranking. With technical SEO audit, we aim to drive more organic traffic, increase online visibility, and boost revenue.

In healthcare technical SEO, we cover:

  • Sitemap submission to Google
  • Making your website SEO-friendly
  • Website speed, especially for slow sites
  • Ensuring one version for users and crawlers
  • Making your website mobile-friendly
  • Fixing duplicate content issues and more

In addition to optimizing the current content on your website, we also create unique and original medical content for your website. We have a team of content writers that writes healthcare blogs, articles, web content, press releases, etc. to attract more clicks and convert site visitors. While our content creators do their best in creating accurate, helpful, and authentic web pages and blog posts, we also welcome you to review and provide specific information for the best results.

For healthcare content development, we cover:

  • Content strategy
  • Topic research
  • Competitor analysis
  • Blog, articles, PR, etc.
  • Content review and posting
  • Content marketing

Link building seems like a simple technique but it covers a lot of complex aspects, which is why we create a robust link building strategy for your healthcare website. This includes content posting on high-quality authoritative third-party websites, email outreach, fixing broken links, and more. In fact, the authority of the page that links to your website makes a more powerful impact on your site authority and ranking than any other factor. Plus, we also take care of dofollow and nofollow tags.

In link building strategy, we cover:

  • Backlink profile evaluation
  • Finding high-quality links
  • Optimizing anchor text
  • Dofollow links from sites with high PA
  • Creating shareable content
  • Guest posting on high-DA websites

Local healthcare SEO is the most important strategy because most people look for healthcare services and centers locally. It allows your medical practice website to appear on top of local organic search results. When content creation, on-page optimization, and link building are done with focused local search intent, local SEO allows you to rank on top and find local people in need of healthcare services. We ensure that patients looking for medical services or info engage with your site online.

In local search optimization, we cover:

  • Page speed improvement
  • Adding key business details
  • Original content for local patients
  • Claiming Google Business Profile
  • Managing local directory listings
  • Encouraging online positive reviews

Google Analytics is one of the most powerful tools to get insights into how much progress you have made and where you need improvements for healthcare SEO success. We set up Google Analytics account for your website so that you have a clear idea of website traffic, user behavior, conversions, revenue, and other key metrics. It will help you know the effectiveness of SEO strategies and make data-driven informed decisions for future SEO planning to achieve your goals.

In SEO Reporting, we cover:

  • Organic Traffic
  • Keyword Ranking for Website and Local
  • Ahref & Semrush Insights
  • Clicks, Impressions, & CTR Improvements
  • DA and PA Scores
  • Conversions and Leads Tracking

Get Free Healthcare SEO Audit Report Today!

Healthcare SEO Strategies for Growth and Visibility

Don't let potential patients miss out on your expertise. This guide unveils powerful SEO strategies designed to elevate your healthcare practice or business in search results.

Explore Industry Specific SEO

Healthcare SEO: Frequently Asked Questions

Healthcare SEO, often called medical SEO, refers to search engine optimization services specially designed for healthcare businesses, such as hospitals, healthcare professionals, private practices, and clinics. It is aimed at helping people find healthcare companies and doctors and helping healthcare businesses find people looking for healthcare services on Google Search and other search engines.

Yes, medical professionals, hospitals, and other healthcare facilities can heavily benefit from SEO services and the healthcare expertise of a reputable SEO agency that has catered to healthcare companies. These days, most people instinctively look for medical information and healthcare services, making it essential for any healthcare professional or small business to rank among top positions in search engine result pages, increase awareness, and boost earnings.

Search Engine Optimization (SEO) is used for optimizing healthcare and medical practice websites so that they can rank for relevant healthcare-related search queries, attract free search traffic, and engage potential patients and site visitors. A small business in healthcare can also use SEO to increase awareness about diseases, their prevention, available treatment options, promote its healthcare services, and get found by local patients actively searching online for medical advice and treatments in the same niche.

In general, healthcare SEO Services include:

  • Keyword research in the healthcare niche
  • On-page optimization
  • Off-page optimization
  • Local search optimization
  • Strong backlink profile creation
  • Content creation and optimization

Here are important steps that you can take to increase your chances of success in healthcare SEO:

  • Extensive keyword research from different tools and platforms so that you can target profitable keywords that bring traffic from your target audience
  • Creation of high-quality, accurate, comprehensive, and relevant that is helpful and appeals to your potential patients
  • On-page SEO such as optimizing meta tags, headers, and URLs
  • Offsite SEO such as link building and social media promotion
  • Technical optimization to enhance the website’s performance, speed, responsiveness for mobile devices, and user experience
  • Local SEO to optimize the website and business listings to target specific geographical areas
  • Regular monitoring, tracking, and analysis of key performance indicators (KPIs) and metrics
  • Keep yourself abreast with the latest SEO trends and Google algorithm updates to improvise your healthcare SEO strategy accordingly

Looking for an experienced healthcare SEO agency? Contact us now

Typically, healthcare SEO pricing varies depending on the size of the healthcare company, the complexity of the SEO project, the level of competition for ranking in the healthcare industry, add-ons, and various other factors. At Media Search Group, the cost of healthcare or medical SEO packages ranges from $149 to $1199 per month. View our SEO package cost here.

Local SEO for doctors and hospitals is all about optimizing their medical website with an aim to target more customers or clients in local areas. Local SEO for healthcare practices includes setting up and optimizing Google My Business profile, adding location-specific content with location-based keywords on the website, managing Google reviews, and ensuring accuracy and consistency in the business name, address, and phone number (NAP) across all online platforms.

You may easily find several SEO agencies; however, when it comes to healthcare SEO services, not all of them are good at it. Thus, you must consider the following things when deciding which healthcare SEO agency will be the best choice for you.

  • Experience and expertise in healthcare SEO
  • Reputation and credibility of the SEO agency in the digital marketing industry
  • Client testimonials and case studies that demonstrate their SEO skill and expertise
  • Option for customization of healthcare SEO services package
  • Transparent communication and healthcare SEO pricing

The time that it takes for healthcare SEO to deliver desired results differs based on many factors, including industry competitiveness, the current performance of the website, and the SEO strategies implemented. While you may see small improvements in a few weeks, it takes about 6-12 months to see desired healthcare SEO results.

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