Free SEO Tools

Ten working tools for keyword research, technical SEO, backlink analysis and budgeting. No signup, no credit card, no trial that expires. Most of them run entirely in your browser, so nothing you paste is ever sent to us.

  • No signup
  • No usage limits
  • Built by a working SEO team

How these fit together

Run in this order and each tool feeds the next. It is roughly the sequence we follow on a new client.

FirstFind the termsBuild a list with the Keyword Generator, then filter it through the Difficulty Estimator so you only chase what you can win.
ThenFix the pageRun the target page through the SEO Score Checker and work the fix list from the top down.
ThenCheck the linksExport from Search Console, run it through the Profile Analyzer and the Toxic Checker, then find targets with the Gap tool.
FinallyBudget itUse the Pricing Calculator to sanity-check what the work should cost before anyone quotes you.

Common questions

Are these really free?

Yes. No signup, no email wall, no usage cap. We build them because people who find a tool useful sometimes come back when they need an agency, and that is a better introduction than an ad.

Do you store the data I paste in?

No. Eight of the ten tools run entirely in your browser, so nothing you paste ever leaves your machine. The Website SEO Score Checker is the exception, it has to fetch the URL you give it from our server, but the result is not saved.

Why do the backlink tools ask me to paste a list instead of just checking my domain?

Because there is no free backlink index. Ahrefs, Semrush and Majestic each spend a great deal of money crawling the web, and any tool claiming to check backlinks for free is either using a tiny index or collecting your email. We would rather work from the export you already have. Search Console gives every verified site owner a free one under Links, Top linking sites.

How accurate is the Keyword Difficulty Estimator?

It is a judgement framework, not live SERP data. You describe what you see in the results and it applies consistent weighting to those observations. Two people scoring the same SERP should land within a few points of each other. Treat it as a go or no-go filter rather than a precise number.

Can I use these for client work?

Yes, no restrictions. If you are running these across a lot of sites we would rather you told us, because we may be able to help with the parts a tool cannot do.

Something is broken or missing. Can you add it?

Tell us what you need. These get built based on what people actually ask for, and the list has grown that way.

When the tools run out of road

These cover the checks you can do yourself. They cannot tell you why a page that looks perfect still does not rank, or which of a hundred fixes to do first. That part we do by hand.

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