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Best SEO Keywords for Commercial Cleaning Services

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Keyword List Updated: 25 July, 2025


If you want to dominate search results for your company that provides commercial cleaning services, first you need to know different types of keyword matches and cleaning keywords. You can use the below-mentioned SEO keyword ideas to improve your website’s visibility and attract more clients.


The best keywords for cleaning services depend on your specific goals, target audience, and location. The main aspect of SEO is inbound marketing - that is, to bring a targeted audience directly to you, looking for what you offer.

Types of Keyword Match for Cleaning Business

1. Exact match keyword

Exact match keywords will match exactly with the search queries and searches with the same meaning. They will give you the most relevant findings and the best targeting for your ads and landing pages.
For example, your keyword is “commercial cleaning services”, so it can appear for searches that include the same meaning of your keyword and match with “best commercial cleaning services” or “deep cleaning services”.

2. Broad match keyword

The broad match type is the most common match type that provides a higher audience. When using broad match, your ad is eligible to appear whenever a user’s search query includes any word in your keyphrase or any word that relates to your keyword.
For example, if you use “commercial cleaning” as your keyword, then your ad might be displayed if the user types “commercial cleaning tips”, “commercial sanitization”, or “commercial cleaning company near me”.

3. Phrase-match keyword

Phrase-match keywords match any search terms that contain your keyword and its meaning. Only relevant search words that are closely linked to your keyword will be matched to your ad.
For example, if you choose “commercial cleaning companies” as your keyword, then it will show results for “top 5 commercial cleaning companies”, “commercial cleaning companies near me”, and “professional commercial cleaners.”

seo for cleaning business

Top 60 SEO Keywords For Cleaning Services

Let's explore the top searching cleaning keywords list globally.

S. No. Keywords Avg. monthly searches
1 carpet cleaner 165,000
2 air duct cleaning 90,500
3 cleaning services near me 74,000
4 dryer vent cleaning 74,000
5 steam cleaner 74,000
6 air duct cleaning near me 60,500
7 carpet cleaning 60,500
8 carpet cleaning near me 60,500
9 cleaners near me 60,500
10 drain cleaning 60,500
11 dry cleaning near me 60,500
12 duct cleaning 60,500
13 solar panel cleaning 60,500
14 cleaning services 49,500
15 cleaning supplies 49,500
16 gutter cleaning near me 49,500
17 house cleaning services 49,500
18 house cleaning services near me 49,500
19 mold removal 49,500
20 self cleaning litter box 49,500
21 septic tank cleaning 49,500
22 upholstery cleaner 49,500
23 dry cleaning 40,500
24 duct cleaning near me 40,500
25 gutter cleaning 40,500
26 washing machine cleaner 40,500
27 window cleaning near me 40,500
28 laundry service near me 33,100
29 pressure washing near me 33,100
30 ultrasonic cleaner 33,100
31 window cleaning 33,100
32 carpet cleaners near me 27,100
33 grout cleaner 27,100
34 home cleaning services 27,100
35 house cleaners near me 27,100
36 house cleaning 27,100
37 house cleaning near me 27,100
38 microfiber cloth 27,100
39 pressure washing 27,100
40 best carpet cleaner 22,200
41 commercial cleaning services 22,200
42 oven cleaner 22,200
43 upholstery cleaning 22,200
44 car cleaning kit 18,100
45 carpet cleaning services 18,100
46 cleaning company 18,100
47 floor scrubber 18,100
48 home cleaning 18,100
49 roof cleaning 18,100
50 rug cleaning 18,100
51 car cleaning near me 14,800
52 commercial cleaning 14,800
53 janitorial services 14,800
54 swedish death cleaning 14,800
55 cleaning products 12,100
56 car cleaning 8,100
57 office cleaning 8,100
58 spring cleaning 8,100
59 bathroom cleaning 3,600
60 cleaning tools 2,400

Contact us today to optimize your cleaning business with the best keywords for cleaning services.

Types of Cleaning Keywords for SEO

1. Long Tail Keywords

Long Tail Keywords are longer, more specific, and more accurate search phrases with lower search volume but higher conversion rates. They are less competitive than the short-tail keywords.

Here is a list of long-tail keywords for commercial cleaning services:

S. No. Keywords Avg. monthly searches
1 drain cleaning near me 49,500
2 septic tank cleaning near me 40,500
3 dryer vent cleaning near me 27,100
4 mold remediation near me 27,100
5 rug cleaning near me 27,100
6 home cleaning services near me 22,200
7 maid service near me 22,200
8 cleaning company near me 18,100
9 dryer vent cleaning kit 18,100
10 power washing near me 18,100
11 roof cleaning near me 18,100
12 professional cleaning services 14,800
13 professional carpet cleaning 12,100
14 office cleaning services 8,100
15 deep cleaning services 6,600
16 post construction cleaning 5,400
17 cleaning washing machine 4,400
18 floor cleaning machine 2,900
19 bathroom cleaning services 1,900
20 sofa cleaning services 1,600

2. Commercial Intent Keywords

This type of keyword is used by people with the intent to make a purchase or engage in a transaction. The searcher needs to conduct more research before making a purchase of a specific item.

Here is a list of Commercial Intent keywords for commercial cleaning services:

S. No. Keywords Avg. monthly searches
1 commercial cleaning services 22,200
2 commercial cleaning 14,800
3 commercial cleaning services near me 14,800
4 janitorial services 14,800
5 commercial cleaning near me 9,900
6 office cleaning 8,100
7 office cleaning services 8,100
8 office cleaning supplies near me 6,600
9 commercial cleaning company 5,400
10 commercial carpet cleaning 4,400
11 commercial cleaners 3,600
12 office cleaning companies 2,400
13 janitorial cleaning 1,900
14 janitorial cleaning services 1,900
15 medical office cleaning 1,900
16 commercial kitchen cleaning 1,300
17 business cleaning services 1,000
18 commercial carpet cleaning services 1,000
19 commercial cleaning and sanitizing services 480
20 commercial disinfectant cleaning services 390

3. Informational Intent Keyword

Informational intent keywords are search terms used by people who are seeking information or want answers on specific topics. It's what users of search engines expect to find after entering a keyword.

Here is a list of Commercial Intent keywords for commercial cleaning service:

S. No. Keywords Avg. monthly searches
1 how does dry cleaning work 8,100
2 what is dry cleaning 8,100
3 how to start a cleaning business 4,400
4 how long does dry cleaning take 3,600
5 is duct cleaning a waste of money 2,900
6 how much does air duct cleaning cost 2,400
7 how much does dry cleaning cost 2,400
8 how much does duct cleaning cost 1,900
9 how much is dry cleaning 1,900
10 what licenses are needed to start a cleaning business 1,600
11 how much does gutter cleaning cost 1,300
12 how to start cleaning business 1,300
13 what is commercial cleaning 1,300
14 what is the best homemade window cleaning solution 1,300
15 how does self cleaning oven work 1,000
16 how much does carpet cleaning cost 1,000
17 how to start your own cleaning business 1,000
18 what is the best homemade carpet cleaning solution for machines 1,000
19 what is cleaning 720
20 what is the difference between cleaning and sanitizing 320

By integrating these SEO keywords for cleaning and following best practices for on-page, off-page, and local SEO, you can significantly boost your search engine rankings. Leverage targeted phrases like “window cleaning keywords,” “best commercial cleaning,” and “deep cleaning services” to attract a relevant audience and drive more leads for your business.

Ready to take your cleaning business to the next level?

Let us help you implement the best keywords for cleaning services.

Steps To Improve Your Search Engine Rankings of Your Commercial Cleaning Website

Step:1 On-Page SEO

On-page SEO is an important aspect of your commercial cleaning website that will help in improving rankings.
There are some factors on which on-page SEO is based:

  • 1. Using the best keywords for cleaning services like “deep cleaning keywords,” “SEO for window cleaners,” and “professional commercial cleaners.”
  • 2. Optimizing images and adding alt text with terms like “cleaning keywords” and “commercial cleaning services.”
  • 3. Set up the technical features such as internal link, URL structure, responsive design, and more.

On-page SEO includes all the SEO factors that you have control over. Owning a website gives you control over both the website's technical aspects and its content. That means by optimizing each service you offer, you can strategically rank in the top search results with effective SEO for cleaning company.

Step:2 Off-Page SEO

Off-page SEO refers to actions taken outside of your website to improve your rankings.
Factors on which Off-Page SEO is based:

  • 1. External Marketing activities
  • 2. Adding backlinks from sites relevant to cleaning industries.
  • 3. Listing your business on local directories.

In off-page SEO, you'll get benefits like higher rankings, increased traffic, and greater brand influence through a stronger social media presence among others.

Step:3 Local SEO

You should optimize your website for local searches. Local SEO helps you target customers searching within a specific geographic location. Optimizing for “commercial cleaning company near me” and other local terms ensures clients find your services easily.


cleaning company rank in top 10

How to Utilize Top SEO Keywords for Commercial Cleaning Services


If you operate commercial cleaning services and would like to be discovered on Google by those who need their services, focusing on the appropriate keywords for SEO is vital. However, simply incorporating keywords into your content won't cut it — you must have a sound strategy. This is how you can utilize the most popular keywords in commercial cleaning SEO to increase your visibility, increase traffic to your website, and draw more prospects.

1. Build a Search-Friendly and Secure Website

Prior to anything else, your foundation needs to be sturdy. This means:

  • Utilizing HTTPS: Secure websites (with SSL) build trust with users as well as search engines.

  • Clean, crawlable URLs: Avoid complicated or messy URLs. Instead of www.example.com/page?id=123, go with www.example.com/office-cleaning-services.

Google will be able to quickly crawl and comprehend your site's content to rank pages efficiently.

2. Prioritize Website Speed — Especially for Mobile

Page speed is a critical ranking factor. Google has made it clear that slow-loading sites, especially on mobile, are less likely to rank well.

  • Utilize tools such as Google PageSpeed Insights to check your website's speed.

  • Use compression, caching, and avoid overly complicated code to ensure fast load times.

A faster site results in better user experience and improved search rankings.

3. Choose the Right Domain & Keyword-Friendly URLs

You don’t need an exact-match domain like commercialcleaningnewyork.com. If you already have a branded domain, stick with it. Instead, focus on creating keyword-optimized page URLs, such as:

  • /janitorial-services-nyc/
  • /office-cleaning-los-angeles/

This helps Google connect your pages to local search intent.

4. Make Use of Keywords with a Purpose — Think Like Your Customer

SEO isn’t about keyword stuffing. It’s about understanding what your ideal customer is really searching for. Ask yourself:

  • What do business owners type into Google?
  • Are they looking for "nighttime janitorial services" or "eco-friendly office cleaners"?

Use keyword tools like Google Keyword Planner or Ubersuggest to find real search terms such as:

  • "commercial cleaning companies near me"
  • "office disinfection services"
  • "janitorial services for schools"

Pro Tip: Always align keywords with user intent. For example, someone searching for "restaurant kitchen cleaning NYC" is likely ready to hire — not just browse.

5. Optimize On-Page Elements Using Keywords

Here's how to make your keyword usage effective:

  • Title Tags: Include your target keyword early (e.g., Top Commercial Cleaning Services in Chicago).

  • Headers (H1, H2): Use keyword variations naturally.

  • Meta Descriptions: Write compelling summaries with keywords and a clear CTA, like "Get a free quote today!"

  • Image Alt Text: Describe images using relevant keywords (e.g., "Office floor cleaning service").

Bonus: Internally link to related service pages and blog content to boost crawlability and session duration.


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Keyword Research Strategies For Cleaning Companies

Know the cleaning services that you offer to the customers

If you want to do content marketing for your website, then you should put together a list of your services and industries you serve. This will give a great foundation for Google ads. Also, if you are running PPC ads on Google, you should not choose irrelevant keywords of your services to advertise your cleaning business. This will waste money on targeting the wrong audience.

Know what your customer wants

Basically, your pages will hit many of the major cleaning services keywords you want to rank and target. However, there are many other relevant keywords that would be beneficial to rank.
Those keywords are not as common as commercial cleaning services but focus on the needs, questions, and problems that your ideal customers have. This will involve brainstorming ideas that would fall into these categories.

Know where your cleaning service does business

Another way of generating the keywords for your websites is to target the locations where your company does business. For example, if your company do business in San Diego, you can use keyword like "Commercial cleaning service in San Diego".

Another search term customers mostly use is ‘near me’, such as ‘Commercial cleaning service near me’. So, you can definitely use these kinds of keywords to increase the rank of your website.

Know your competitors

The first thing you should know your competitors well. So, you can easily know what keywords they are using. It is likely you might already know your biggest competitor and the top 3-4 cleaning companies in your area.

Do visit the biggest competitor’s websites and your other top competitor’s sites and look at what type of content they have on their site. Just look at their sites for inspiration. So, you can also introduce changes to your website accordingly.

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How do we help your cleaning company with SEO?

At Media Search Group, we provide the driving force behind many different industries' businesses' success online. Our strong commitment to delivering exceptional SEO services for cleaning companies has helped companies excel in the SEO field.

With a team of skilled SEO experts and a deep understanding of the constantly changing search engine market, we have consistently helped our commercial cleaning service clients to outrank their competitors and claim desired top positions on search engine result pages.

Whether it's your local cleaning business seeking to dominate its geographic market or a global cleaning company looking to establish a commanding online presence, our customized SEO strategies help increase visibility and drive sales.

We provide full-fledged SEO strategies, including:

Keyword Research and Targeting

We conduct thorough keyword research to identify your business's most relevant and high-traffic keywords.

We will analyze search volume, competition, and user intent to create a targeted keyword strategy that helps your website rank for terms that your potential customers are searching for.

On-Page Optimization

Once the keywords are identified, we will optimize your website's content, structure, and HTML source code to align with search engine algorithms.

This includes optimizing titles, meta descriptions, headings, images, and other on-page elements to ensure they are search engine friendly and match user intent.

Content Creation

High-quality, relevant content is essential for SEO success. We create engaging blog posts, articles, infographics, and other types of content that not only appeal to your target audience but also incorporate your target keywords naturally. This helps improve your website's authority and rankings.

Link Building

Backlinks from reputable websites are a crucial ranking factor for search engines. We develop and implement effective link-building strategies, such as guest posting, broken link building, and outreach campaigns, to earn high-quality backlinks that boost your website's authority and credibility.

Technical SEO

Technical aspects like website speed, mobile-friendliness, and site architecture can significantly impact your search engine rankings. We identify and resolve technical issues, ensuring your website meets search engine guidelines and provides a seamless user experience across all devices.

Local SEO

If your business operates locally, we optimize your online presence for local search results. This includes claiming and optimizing your Google My Business profile, building citations in relevant directories, and implementing local keyword strategies.

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Frequently Asked Questions

The best SEO keywords for cleaning services include terms that match user intent and local relevance, such as “commercial cleaning services near me,” “office disinfection companies,” and “janitorial services NYC.” These help your site appear in searches from businesses actively seeking cleaning solutions.

Yes, a digital marketing agency can significantly help with cleaning SEO by identifying the right keywords, optimizing your website structure, improving local SEO (like Google Business Profile), and creating targeted content that attracts potential clients. They also help build backlinks, track performance through analytics, and continuously adjust strategies to stay ahead of competitors. This ensures your cleaning business appears prominently in search results when potential customers are looking for services you offer.

To rank your cleaning website higher, ensure fast loading speed, mobile optimization, secure HTTPS, keyword-optimized content, and clean URLs. Use relevant keywords in titles, headers, meta descriptions, and alt tags. Build backlinks and keep your Google Business Profile updated for better local SEO.

Long-tail cleaning keywords are specific phrases like “eco-friendly commercial cleaners in Chicago” or “after-hours janitorial services for schools.” These phrases attract targeted traffic from users with clear intent, making it easier to convert them into clients compared to broader, generic terms.

SEO helps your cleaning business grow by increasing your website’s visibility on search engines, making it easier for potential clients to find you. When your site ranks higher for relevant keywords—like “office cleaning services” or “commercial cleaners near me”—you attract more qualified traffic. Over time, this leads to more inquiries, more bookings, and greater brand trust. It also helps you stand out in your local area and compete with larger companies without needing a huge advertising budget.

SEO helps cleaning businesses by increasing their visibility in search engine results, driving more targeted traffic to their website. This leads to higher chances of getting inquiries, bookings, and long-term clients. SEO also builds trust, especially for local searches where visibility matters most.

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