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Best SEO Keywords for Commercial Cleaning Services

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Keyword List Updated: 25 July, 2025


If you want to dominate search results for your company that provides commercial cleaning services, first you need to know different types of keyword matches and cleaning keywords. You can use the below-mentioned SEO keyword ideas to improve your website’s visibility and attract more clients.


The best keywords for cleaning services depend on your specific goals, target audience, and location. The main aspect of SEO is inbound marketing - that is, to bring a targeted audience directly to you, looking for what you offer.

Types of Keyword Match for Cleaning Business

1. Exact match keyword

Exact match keywords will match exactly with the search queries and searches with the same meaning. They will give you the most relevant findings and the best targeting for your ads and landing pages.
For example, your keyword is “commercial cleaning services”, so it can appear for searches that include the same meaning of your keyword and match with “best commercial cleaning services” or “deep cleaning services”.

2. Broad match keyword

The broad match type is the most common match type that provides a higher audience. When using broad match, your ad is eligible to appear whenever a user’s search query includes any word in your keyphrase or any word that relates to your keyword.
For example, if you use “commercial cleaning” as your keyword, then your ad might be displayed if the user types “commercial cleaning tips”, “commercial sanitization”, or “commercial cleaning company near me”.

3. Phrase-match keyword

Phrase-match keywords match any search terms that contain your keyword and its meaning. Only relevant search words that are closely linked to your keyword will be matched to your ad.
For example, if you choose “commercial cleaning companies” as your keyword, then it will show results for “top 5 commercial cleaning companies”, “commercial cleaning companies near me”, and “professional commercial cleaners.”

seo for cleaning business

Top 60 SEO Keywords For Cleaning Services

Let's explore the top searching cleaning keywords list globally.

S. No. Search Term Keyword Avg. Monthly Searches CPC (USD)
1carpet cleaner1650003.32
2air duct cleaning9050010
3dryer vent cleaning905009.33
4cleaners near me740005.91
5cleaning services near me740006.29
6drain cleaning7400012.28
7solar panel cleaning740003.1
8steam cleaner740000.47
9air duct cleaning near me605009.33
10carpet cleaning605003.32
11carpet cleaning near me605005.07
12dry cleaning near me605002.28
13duct cleaning605009.44
14house cleaning services near me605005.01
15cleaning services495006.28
16cleaning supplies495002.62
17duct cleaning near me495009.33
18gutter cleaning near me495009.16
19house cleaning services495005.75
20mold removal4950010.92
21self cleaning litter box495001.55
22septic tank cleaning495005.9
23upholstery cleaner495002.37
24dry cleaning405002.77
25gutter cleaning405008.18
26washing machine cleaner405000.78
27window cleaning near me405005.82
28home cleaning services331005.75
29house cleaners near me331005.44
30laundry service near me331002.97
31pressure washing near me331006.22
32ultrasonic cleaner331000.88
33window cleaning331006.73
34carpet cleaners near me271005.07
35commercial cleaning services271008.9
36grout cleaner271000.98
37house cleaning271005.51
38house cleaning near me271005.44
39microfiber cloth271001.21
40pressure washing271000.52
41upholstery cleaning271004.08
42best carpet cleaner222001.01
43cleaning company222005.99
44oven cleaner222000.3
45roof cleaning222006.1
46rug cleaning222004.4
47carpet cleaning services181005.28
48commercial cleaning181007.69
49floor scrubber181002.43
50janitorial services181008.27
51swedish death cleaning181000.05
52car cleaning kit148000.94
53car cleaning near me148001.69
54home cleaning148006.22
55cleaning products121002.85
56office cleaning99006.92
57car cleaning81001.96
58spring cleaning66002.55
59bathroom cleaning36002.4
60cleaning tools24000.88

Contact us today to optimize your cleaning business with the best keywords for cleaning services.

Types of Cleaning Keywords for SEO

1. Long Tail Keywords

Long Tail Keywords are longer, more specific, and more accurate search phrases with lower search volume but higher conversion rates. They are less competitive than the short-tail keywords.

Here is a list of long-tail keywords for commercial cleaning services:

S. No. Search Term Keyword Avg. Monthly Searches CPC (USD)
1drain cleaning near me60,50023.06
2septic tank cleaning near me40,5005.26
3mold remediation near me33,10016.82
4dryer vent cleaning near me27,10010.39
5rug cleaning near me27,1004.19
6home cleaning services near me22,2006.06
7maid service near me22,2006.29
8roof cleaning near me22,2009.37
9cleaning company near me18,1006.85
10dryer vent cleaning kit18,1000.93
11professional cleaning services18,1006.09
12power washing near me14,8006.22
13professional carpet cleaning12,1004.49
14deep cleaning services8,1004.93
15office cleaning services8,10012.22
16post construction cleaning6,6005.91
17cleaning washing machine4,4000.24
18floor cleaning machine3,6001.80
19bathroom cleaning services1,9005.05
20sofa cleaning services1,0004.50

2. Commercial Intent Keywords

This type of keyword is used by people with the intent to make a purchase or engage in a transaction. The searcher needs to conduct more research before making a purchase of a specific item.

Here is a list of Commercial Intent keywords for commercial cleaning services:

S. No. Keywords Avg. Monthly Searches CPC (USD)
1 commercial cleaning services 27,100 8.90
2 commercial cleaning 18,100 7.69
3 janitorial services 18,100 8.27
4 commercial cleaning services near me 14,800 12.91
5 commercial cleaning near me 9,900 12.91
6 office cleaning 9,900 6.92
7 office cleaning services 8,100 12.22
8 commercial carpet cleaning 6,600 3.28
9 commercial cleaning company 5,400 10.01
10 office cleaning supplies near me 5,400 2.16
11 commercial cleaners 3,600 7.69
12 janitorial cleaning 3,600 5.15
13 janitorial cleaning services 3,600 5.20
14 medical office cleaning 2,900 12.24
15 commercial carpet cleaning services 2,400 14.07
16 office cleaning companies 2,400 10.26
17 business cleaning services 1,300 2.83
18 commercial kitchen cleaning 1,300 8.41
19 commercial disinfectant cleaning services 590 0.54
20 commercial cleaning and sanitizing services 480 0.81

3. Informational Intent Keyword

Informational intent keywords are search terms used by people who are seeking information or want answers on specific topics. It's what users of search engines expect to find after entering a keyword.

Here is a list of Commercial Intent keywords for commercial cleaning service:

S. No. Keywords Avg. Monthly Searches CPC (USD)
1 how does dry cleaning work 8,100 0.02
2 what is dry cleaning 8,100 0.02
3 how to start a cleaning business 4,400 2.31
4 how long does dry cleaning take 3,600 3.33
5 is duct cleaning a waste of money 2,900 5.42
6 how much does air duct cleaning cost 2,400 3.37
7 how much does dry cleaning cost 2,400 2.39
8 how much does duct cleaning cost 2,400 3.37
9 how much is dry cleaning 1,900 2.51
10 how much does gutter cleaning cost 1,600 5.33
11 what licenses are needed to start a cleaning business 1,600 1.74
12 what is commercial cleaning 1,300 2.69
13 what is the best homemade window cleaning solution 1,300 0.50
14 how does self cleaning oven work 1,000 0.02
15 how much does carpet cleaning cost 1,000 2.12
16 how to start cleaning business 1,000 2.31
17 how to start your own cleaning business 1,000 2.82
18 what is the best homemade carpet cleaning solution for machines 1,000 2.40
19 what is cleaning 720 0.23
20 what is the difference between cleaning and sanitizing 320 0.41

By integrating these SEO keywords for cleaning and following best practices for on-page, off-page, and local SEO, you can significantly boost your search engine rankings. Leverage targeted phrases like “window cleaning keywords,” “best commercial cleaning,” and “deep cleaning services” to attract a relevant audience and drive more leads for your business.

Ready to take your cleaning business to the next level?

Let us help you implement the best keywords for cleaning services.

Steps To Improve Your Search Engine Rankings of Your Commercial Cleaning Website

Step:1 On-Page SEO

On-page SEO is an important aspect of your commercial cleaning website that will help in improving rankings.
There are some factors on which on-page SEO is based:

  • 1. Using the best keywords for cleaning services like “deep cleaning keywords,” “SEO for window cleaners,” and “professional commercial cleaners.”
  • 2. Optimizing images and adding alt text with terms like “cleaning keywords” and “commercial cleaning services.”
  • 3. Set up the technical features such as internal link, URL structure, responsive design, and more.

On-page SEO includes all the SEO factors that you have control over. Owning a website gives you control over both the website's technical aspects and its content. That means by optimizing each service you offer, you can strategically rank in the top search results with effective SEO for cleaning company. Our tailored SEO packages for cleaning companies focus on optimizing every on-page element—from service pages to technical structure—to help you rank higher and attract more local clients.

Step:2 Off-Page SEO

Off-page SEO refers to actions taken outside of your website to improve your rankings.
Factors on which Off-Page SEO is based:

  • 1. External Marketing activities
  • 2. Adding backlinks from sites relevant to cleaning industries.
  • 3. Listing your business on local directories.

In off-page SEO, you'll get benefits like higher rankings, increased traffic, and greater brand influence through a stronger social media presence among others.

Step:3 Local SEO

You should optimize your website for local searches. Local SEO helps you target customers searching within a specific geographic location. Optimizing for “commercial cleaning company near me” and other local terms ensures clients find your services easily.


cleaning company rank in top 10

How to Utilize Top SEO Keywords for Commercial Cleaning Services


If you operate commercial cleaning services and would like to be discovered on Google by those who need their services, focusing on the appropriate keywords for SEO is vital. However, simply incorporating keywords into your content won't cut it — you must have a sound strategy. This is how you can utilize the most popular keywords in commercial cleaning SEO to increase your visibility, increase traffic to your website, and draw more prospects.

1. Build a Search-Friendly and Secure Website

Prior to anything else, your foundation needs to be sturdy. This means:

  • Utilizing HTTPS: Secure websites (with SSL) build trust with users as well as search engines.

  • Clean, crawlable URLs: Avoid complicated or messy URLs. Instead of www.example.com/page?id=123, go with www.example.com/office-cleaning-services.

Google will be able to quickly crawl and comprehend your site's content to rank pages efficiently.

2. Prioritize Website Speed — Especially for Mobile

Page speed is a critical ranking factor. Google has made it clear that slow-loading sites, especially on mobile, are less likely to rank well.

  • Utilize tools such as Google PageSpeed Insights to check your website's speed.

  • Use compression, caching, and avoid overly complicated code to ensure fast load times.

A faster site results in better user experience and improved search rankings.

3. Choose the Right Domain & Keyword-Friendly URLs

You don’t need an exact-match domain like commercialcleaningnewyork.com. If you already have a branded domain, stick with it. Instead, focus on creating keyword-optimized page URLs, such as:

  • /janitorial-services-nyc/
  • /office-cleaning-los-angeles/

This helps Google connect your pages to local search intent.

4. Make Use of Keywords with a Purpose — Think Like Your Customer

SEO isn’t about keyword stuffing. It’s about understanding what your ideal customer is really searching for. Ask yourself:

  • What do business owners type into Google?
  • Are they looking for "nighttime janitorial services" or "eco-friendly office cleaners"?

Use keyword tools like Google Keyword Planner or Ubersuggest to find real search terms such as:

  • "commercial cleaning companies near me"
  • "office disinfection services"
  • "janitorial services for schools"

Pro Tip: Always align keywords with user intent. For example, someone searching for "restaurant kitchen cleaning NYC" is likely ready to hire — not just browse.

5. Optimize On-Page Elements Using Keywords

Here's how to make your keyword usage effective:

  • Title Tags: Include your target keyword early (e.g., Top Commercial Cleaning Services in Chicago).

  • Headers (H1, H2): Use keyword variations naturally.

  • Meta Descriptions: Write compelling summaries with keywords and a clear CTA, like "Get a free quote today!"

  • Image Alt Text: Describe images using relevant keywords (e.g., "Office floor cleaning service").

Bonus: Internally link to related service pages and blog content to boost crawlability and session duration.


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Keyword Research Strategies For Cleaning Companies

Know the cleaning services that you offer to the customers

If you want to do content marketing for your website, then you should put together a list of your services and industries you serve. This will give a great foundation for Google ads. Also, if you are running PPC ads on Google, you should not choose irrelevant keywords of your services to advertise your cleaning business. This will waste money on targeting the wrong audience.

Know what your customer wants

Basically, your pages will hit many of the major cleaning services keywords you want to rank and target. However, there are many other relevant keywords that would be beneficial to rank.
Those keywords are not as common as commercial cleaning services but focus on the needs, questions, and problems that your ideal customers have. This will involve brainstorming ideas that would fall into these categories.

Know where your cleaning service does business

Another way of generating the keywords for your websites is to target the locations where your company does business. For example, if your company do business in San Diego, you can use keyword like "Commercial cleaning service in San Diego".

Another search term customers mostly use is ‘near me’, such as ‘Commercial cleaning service near me’. So, you can definitely use these kinds of keywords to increase the rank of your website.

Know your competitors

The first thing you should know your competitors well. So, you can easily know what keywords they are using. It is likely you might already know your biggest competitor and the top 3-4 cleaning companies in your area.

Do visit the biggest competitor’s websites and your other top competitor’s sites and look at what type of content they have on their site. Just look at their sites for inspiration. So, you can also introduce changes to your website accordingly.

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How do we help your cleaning company with SEO?

At Media Search Group, we provide the driving force behind many different industries' businesses' success online. Our strong commitment to delivering exceptional SEO services for cleaning companies has helped companies excel in the SEO field.

With a team of skilled SEO experts and a deep understanding of the constantly changing search engine market, we have consistently helped our commercial cleaning service clients to outrank their competitors and claim desired top positions on search engine result pages.

Whether it's your local cleaning business seeking to dominate its geographic market or a global cleaning company looking to establish a commanding online presence, our customized SEO strategies help increase visibility and drive sales.

We provide full-fledged SEO strategies, including:

Keyword Research and Targeting

We conduct thorough keyword research to identify your business's most relevant and high-traffic keywords.

We will analyze search volume, competition, and user intent to create a targeted keyword strategy that helps your website rank for terms that your potential customers are searching for.

On-Page Optimization

Once the keywords are identified, we will optimize your website's content, structure, and HTML source code to align with search engine algorithms.

This includes optimizing titles, meta descriptions, headings, images, and other on-page elements to ensure they are search engine friendly and match user intent.

Content Creation

High-quality, relevant content is essential for SEO success. We create engaging blog posts, articles, infographics, and other types of content that not only appeal to your target audience but also incorporate your target keywords naturally. This helps improve your website's authority and rankings. As part of our comprehensive SEO services, we ensure that every piece of content is strategically crafted to align with your SEO goals and enhance your site's visibility in search results.

Link Building

Backlinks from reputable websites are a crucial ranking factor for search engines. We develop and implement effective link-building strategies, such as guest posting, broken link building, and outreach campaigns, to earn high-quality backlinks that boost your website's authority and credibility.

Technical SEO

Technical aspects like website speed, mobile-friendliness, and site architecture can significantly impact your search engine rankings. We identify and resolve technical issues, ensuring your website meets search engine guidelines and provides a seamless user experience across all devices.

Local SEO

If your business operates locally, we optimize your online presence for local search results. This includes claiming and optimizing your Google My Business profile, building citations in relevant directories, and implementing local keyword strategies.

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Frequently Asked Questions

The best SEO keywords for cleaning services include terms that match user intent and local relevance, such as “commercial cleaning services near me,” “office disinfection companies,” and “janitorial services NYC.” These help your site appear in searches from businesses actively seeking cleaning solutions.

Yes, a digital marketing agency can significantly help with cleaning SEO by identifying the right keywords, optimizing your website structure, improving local SEO (like Google Business Profile), and creating targeted content that attracts potential clients. They also help build backlinks, track performance through analytics, and continuously adjust strategies to stay ahead of competitors. This ensures your cleaning business appears prominently in search results when potential customers are looking for services you offer.

To rank your cleaning website higher, ensure fast loading speed, mobile optimization, secure HTTPS, keyword-optimized content, and clean URLs. Use relevant keywords in titles, headers, meta descriptions, and alt tags. Build backlinks and keep your Google Business Profile updated for better local SEO.

Long-tail cleaning keywords are specific phrases like “eco-friendly commercial cleaners in Chicago” or “after-hours janitorial services for schools.” These phrases attract targeted traffic from users with clear intent, making it easier to convert them into clients compared to broader, generic terms.

SEO helps your cleaning business grow by increasing your website’s visibility on search engines, making it easier for potential clients to find you. When your site ranks higher for relevant keywords—like “office cleaning services” or “commercial cleaners near me”—you attract more qualified traffic. Over time, this leads to more inquiries, more bookings, and greater brand trust. It also helps you stand out in your local area and compete with larger companies without needing a huge advertising budget.

SEO helps cleaning businesses by increasing their visibility in search engine results, driving more targeted traffic to their website. This leads to higher chances of getting inquiries, bookings, and long-term clients. SEO also builds trust, especially for local searches where visibility matters most.

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