Running a daycare is more than just a business; it’s a responsibility. You care for children, build trust with parents, and make a real impact in your community. But how do you make sure families can find your services when they search online?
That’s where our Daycare SEO Services come in.
We specialize in helping childcare providers rank higher on Google, attract more local families, and fill up their open spots. Whether you're running a childcare facility, preschool, or day care center, our proven SEO services are built to boost your visibility.
Over 80% of parents today use Google to search for daycare centers before making a decision. And with two working parents being the norm for most families, the demand for quality childcare is higher than ever.
But if your daycare doesn't show up on the first page of search results, chances are parents will never even know you exist.
Our daycare SEO services ensure:
Without strategic SEO, your daycare is practically invisible online.
Our experience in SEO for daycare centers means we understand what parents are searching for and how to get your site to the top. With Childcare SEO services, your daycare center could be the first choice parents find and trust.
We’re not just a daycare SEO company; we provide tailored SEO for education and childcare services of all sizes. Our process for daycare SEO includes keyword research, local SEO, GBP optimization, technical SEO, content marketing, and link building.
Research high-intent keywords like “affordable daycare near me” to connect with parents actively looking for childcare.
View ServicesAppear in local searches with a website optimized with local keywords and local listings so families in your area find you first.
View ServiceEnhance your Google Business Profile (GBP) so your daycare ranks in the Local 3-Pack with reviews, photos, and contact details.
View ServicesSlow website? Mobile issues? Fix all technical errors to create a smooth experience for parents visiting your daycare site.
View ServicesCreate engaging, informative content that builds trust with parents and establishes your daycare as the go-to choice.
View ServicesGet high-quality backlinks from trusted parenting and education sites, increasing your daycare site's credibility and rankings.
View ServicesWe offer tailored childcare SEO plans to help your daycare dominate Google rankings and attract more families and inquiries. Our childcare SEO strategies are ideal for both local centers and multi-location early education providers.
Without strong SEO, your daycare may be invisible to those ready to choose.
With Media Search Group, your daycare becomes the top choice.
We’ve helped preschools and daycares in major U.S. cities like Dallas, Chicago, and Los Angeles improve search visibility.
Daycare websites ranked on Page #1
childcare-related keywords ranked on Google
Increase in organic traffic
Increase in leads and enrollment inquiries
Parents are searching. Let’s make sure they find your daycare first.
Book Your FREE Daycare SEO Audit Now!
Daycare SEO is a digital marketing approach to make sure your daycare shows up when parents search online, especially with search engines like Google and Bing. When someone types “daycare near me” or “childcare in [your city],” daycare SEO helps your website pop up in those results.
SEO makes your daycare easier to find on Google when parents search for childcare services nearby. This means more website visits, phone calls, and enrolled children, without spending on ads.
Absolutely. Most parents search for daycare centers near them. Local SEO helps your business appear in Google Maps, local packs, and “near me” searches, where intent is highest.
Yes! We create scalable SEO strategies for daycare businesses with multiple locations to ensure each center ranks well in its local area.
Typically, you can expect to see noticeable improvements in 3 to 6 months. SEO is a long-term strategy, but it delivers lasting growth and visibility over time.
Our SEO services include keyword research, website optimization, Google Business Profile management, local citation building, on-page SEO, and monthly reporting — all tailored to childcare providers.
To attract more parents to your daycare center, think like a parent. What would you search for if you were looking for childcare in your locality for your kid? Then, make sure your daycare website has that covered, including your location, daycare photos, prices and reviews. Also, work on showing up where parents are looking: Google, Maps, Facebook, and even local parenting groups.
Affordable day care SEO can help your center get seen when people search nearby. But after that, it’s all about trust: show your reviews, keep your website up to date, and offer daycare tours. For small communities, word of mouth matters too for childcare centers and preschools.
You don’t need to reinvent the wheel. Just show what makes you different. Maybe it’s your warm staff, your play-based approach, your multilingual teachers, or the way you keep parents updated with photos and messages. Use your website and social media to share the experience you offer.
The revenue of a daycare depends on the size of daycare, its location, the quality and cost of living in your area, and various other factors. Some home daycare owners make a few thousand a month, while bigger childcare centers with full capacity and strong systems in place can pull in five figures. Your earnings depend on how many kids you have, your fees, your expenses, and how well you manage enrollment.
To rank your daycare in top results on Page 1, you need to use the right keywords like “daycare in [city]” across your site, claim your Google Business listing, and keep your website fast, mobile-friendly, and helpful. Post photos, add reviews, answer common questions, and keep your contact info visible. If you keep things consistent and local, Google tends to reward that with better rankings.
We help childcare centers get found on Google and fill more seats.