{"id":5592,"date":"2026-03-05T12:16:02","date_gmt":"2026-03-05T12:16:02","guid":{"rendered":"https:\/\/www.mediasearchgroup.com\/blog\/?p=5592"},"modified":"2026-05-25T12:00:32","modified_gmt":"2026-05-25T12:00:32","slug":"how-to-find-top-searched-keywords-on-google","status":"publish","type":"post","link":"https:\/\/www.mediasearchgroup.com\/blog\/how-to-find-top-searched-keywords-on-google\/","title":{"rendered":"How to Find Top-Searched Keywords on Google?"},"content":{"rendered":"<p class=\"last-updated-date\">Recently updated: May 25th, 2026<\/p><p><!--\n===========================================================================\nSEO OPTIMIZATION NOTES\n===========================================================================\nURL        : \/blog\/how-to-find-top-searched-keywords-on-google\/\nTitle tag  : How to Find Top Searched Keywords on Google (2026 Guide)\nMeta desc  : Learn how to find the most searched keywords on Google using\n             free tools, Google Search Console, AI tools, and advanced\n             techniques. Updated May 2026 with step-by-step walkthroughs.\nPrimary KW : how to find top searched keywords on google (34,161 impr, pos 65.9)\nSecondary  : google keyword search (2,276 impr, pos 52.8)\n             google keyword tracking (536 impr, pos 56.3)\n             top search keywords (806 impr, pos 67.4)\n             find keywords google (477 impr, pos 60.4)\n             most searched keywords on google (129 impr, pos 75.8)\n             google seo keyword search (341 impr, pos 57.8)\n             how to search keywords on google (125 impr, pos 64.9)\nIntent     : Informational - learner wants step-by-step keyword finding method\nUpdated    : May 2026 (dateModified in Article schema)\nSchemas    : Article + FAQPage + HowTo\nWord count : ~5,900 (original: 3,442 - added: ~2,458 words, +71%)\nInt.links  : 9 contextual links to commercial Tier 1\/2 pages\nNew sections added vs original:\n  1. AI keyword research section (ChatGPT, Perplexity - 2026 gap)\n  2. Google Search Console deep-dive (much expanded vs original)\n  3. Keyword intent classifier table (action-based, not generic)\n  4. Keyword tracking tools section (targets \"google keyword tracker\" queries)\n  5. How to use keywords once found (on-page application)\n  6. Tool pricing comparison table (2026 verified)\n  7. FAQ expanded from 6 to 10 questions with FAQPage schema\n  8. HowTo schema targeting \"how to find keywords\" featured snippet\n  9. All banned phrases removed, em dashes replaced, specificity improved\n===========================================================================\n--><\/p>\n<p><!-- SCHEMA 1: Article --><br \/>\n<script type=\"application\/ld+json\">\n{\n  \"@context\": \"https:\/\/schema.org\",\n  \"@type\": \"Article\",\n  \"headline\": \"How to Find Top Searched Keywords on Google: A Complete 2026 Guide\",\n  \"description\": \"A step-by-step guide to finding the most searched keywords on Google using free tools, Google Search Console, AI-powered research methods, and advanced techniques including keyword clustering and search intent analysis.\",\n  \"image\": \"https:\/\/www.mediasearchgroup.com\/blog\/wp-content\/uploads\/2024\/08\/how-to-lose.png\",\n  \"author\": {\n    \"@type\": \"Organization\",\n    \"name\": \"Media Search Group\",\n    \"url\": \"https:\/\/www.mediasearchgroup.com\/\"\n  },\n  \"publisher\": {\n    \"@type\": \"Organization\",\n    \"name\": \"Media Search Group\",\n    \"logo\": {\n      \"@type\": \"ImageObject\",\n      \"url\": \"https:\/\/www.mediasearchgroup.com\/images\/MSG-Logo.png\"\n    }\n  },\n  \"datePublished\": \"2024-08-01\",\n  \"dateModified\": \"2026-05-21\",\n  \"mainEntityOfPage\": {\n    \"@type\": \"WebPage\",\n    \"@id\": \"https:\/\/www.mediasearchgroup.com\/blog\/how-to-find-top-searched-keywords-on-google\/\"\n  }\n}\n<\/script><\/p>\n<p><!-- SCHEMA 2: FAQPage --><br \/>\n<script type=\"application\/ld+json\">\n{\n  \"@context\": \"https:\/\/schema.org\",\n  \"@type\": \"FAQPage\",\n  \"mainEntity\": [\n    {\n      \"@type\": \"Question\",\n      \"name\": \"What are the most searched keywords on Google?\",\n      \"acceptedAnswer\": {\n        \"@type\": \"Answer\",\n        \"text\": \"The most searched keywords on Google globally are navigational terms like YouTube, Facebook, Amazon, and Google itself, along with broad queries like weather, news, and how-to searches. According to Google Trends data, these high-volume terms attract millions of searches daily but have near-zero ranking opportunity for most websites. For SEO purposes, the most valuable top searched keywords are those within your specific niche with commercial or informational intent that your target audience actually uses.\"\n      }\n    },\n    {\n      \"@type\": \"Question\",\n      \"name\": \"How do I find the most searched keywords for free?\",\n      \"acceptedAnswer\": {\n        \"@type\": \"Answer\",\n        \"text\": \"The best free tools for finding most searched keywords on Google are Google Search Console (shows exact queries already driving impressions to your site), Google Autocomplete (shows real-time search suggestions), Google Trends (shows interest over time and seasonal patterns), Google Keyword Planner (provides volume estimates via a free Google Ads account), and the People Also Ask box in search results. Combining these four sources gives you a complete picture of keyword demand without spending anything.\"\n      }\n    },\n    {\n      \"@type\": \"Question\",\n      \"name\": \"How do I use Google Search Console to find keywords?\",\n      \"acceptedAnswer\": {\n        \"@type\": \"Answer\",\n        \"text\": \"In Google Search Console, navigate to Performance, then Search Results. Enable Average Position by clicking the metric toggle at the top. Sort the Queries table by Impressions to find the search terms where Google is already showing your pages but users are not clicking. Any query with over 300 impressions and a click-through rate below 3% is a keyword where your title tag or content needs improvement. Filter by a specific URL to see exactly which queries drive traffic to each individual page.\"\n      }\n    },\n    {\n      \"@type\": \"Question\",\n      \"name\": \"What is keyword difficulty and why does it matter?\",\n      \"acceptedAnswer\": {\n        \"@type\": \"Answer\",\n        \"text\": \"Keyword difficulty is a score from 0 to 100 that estimates how hard it is to rank in the top 10 organic results for a given search term. Tools like Semrush and Ahrefs calculate this based on the backlink authority and content quality of pages already ranking in the top 10. A keyword with difficulty under 30 is generally achievable for a new or mid-authority site within 3 to 6 months. Keywords scoring above 70 typically require significant domain authority, strong backlink profiles, and highly authoritative content to compete.\"\n      }\n    },\n    {\n      \"@type\": \"Question\",\n      \"name\": \"What are long-tail keywords and why are they valuable for SEO?\",\n      \"acceptedAnswer\": {\n        \"@type\": \"Answer\",\n        \"text\": \"Long-tail keywords are specific, multi-word search phrases that typically have lower search volumes but higher conversion intent than broad terms. For example, free keyword research tools for small businesses is a long-tail version of keyword research tools. According to Ahrefs analysis of their keyword database, approximately 94.74% of all keywords receive fewer than 10 monthly searches, making long-tail keywords the dominant form of search activity. They convert better, face less competition, and are how newer websites can realistically build organic traffic.\"\n      }\n    },\n    {\n      \"@type\": \"Question\",\n      \"name\": \"How often should I update my keyword research?\",\n      \"acceptedAnswer\": {\n        \"@type\": \"Answer\",\n        \"text\": \"Keyword strategy should be reviewed every 3 to 6 months for active SEO campaigns, or immediately after any major Google core algorithm update. Search trends shift as new products launch, industry terminology evolves, and competitor content strategies change. Google Search Console date comparisons let you spot rising and falling keyword trends monthly without any paid tools. Any keyword where your impressions have dropped more than 20% month over month deserves investigation before the next full audit cycle.\"\n      }\n    },\n    {\n      \"@type\": \"Question\",\n      \"name\": \"What is search intent and how does it affect keyword research?\",\n      \"acceptedAnswer\": {\n        \"@type\": \"Answer\",\n        \"text\": \"Search intent is the underlying purpose behind a query - whether the user wants to learn something (informational), reach a specific site (navigational), compare options (commercial), or make a purchase (transactional). Google's algorithm is sophisticated enough to match content format to intent. If the top 10 results for a keyword are all listicles, Google has determined that format best serves the searcher - and a long-form guide on the same topic will struggle to rank regardless of its quality. Matching your content format and depth to the intent Google has already validated is the single most important factor in whether optimized content ranks.\"\n      }\n    },\n    {\n      \"@type\": \"Question\",\n      \"name\": \"Can I use ChatGPT or AI tools to find keywords?\",\n      \"acceptedAnswer\": {\n        \"@type\": \"Answer\",\n        \"text\": \"Yes. In 2026, AI tools like ChatGPT, Perplexity, and Google's AI-powered Keyword Planner updates are genuinely useful for keyword discovery. ChatGPT excels at generating long-tail keyword variations, identifying related topic clusters, and brainstorming the specific language your target audience uses. However, AI tools do not provide real search volume data - they should be used to generate keyword ideas that you then validate with Google Search Console, Google Trends, or a paid tool like Semrush or Ahrefs for actual volume and competition metrics.\"\n      }\n    },\n    {\n      \"@type\": \"Question\",\n      \"name\": \"What is keyword clustering and should I use it?\",\n      \"acceptedAnswer\": {\n        \"@type\": \"Answer\",\n        \"text\": \"Keyword clustering is the practice of grouping search queries with the same intent into a single content piece rather than creating a separate page for each term. For example, how to find keywords on google, find keywords google, and google keyword search all target the same intent and should be addressed together. Clustering prevents keyword cannibalization - the problem where multiple pages on your site compete against each other for the same query - and helps your pages build topical authority across a broader set of related searches simultaneously.\"\n      }\n    },\n    {\n      \"@type\": \"Question\",\n      \"name\": \"What is the best free keyword tool for beginners?\",\n      \"acceptedAnswer\": {\n        \"@type\": \"Answer\",\n        \"text\": \"Google Search Console is the best free keyword tool for beginners whose sites are already live, because it shows real data from Google rather than estimates. For sites without traffic yet, Google Keyword Planner provides monthly search volume ranges at no cost through a free Google Ads account. Google Autocomplete and the People Also Ask box require no account at all and surface real search patterns instantly. Using all three together covers the core keyword research needs of most small websites without any subscription cost.\"\n      }\n    }\n  ]\n}\n<\/script><\/p>\n<p><!-- SCHEMA 3: HowTo --><br \/>\n<script type=\"application\/ld+json\">\n{\n  \"@context\": \"https:\/\/schema.org\",\n  \"@type\": \"HowTo\",\n  \"name\": \"How to Find the Most Searched Keywords on Google\",\n  \"description\": \"A step-by-step process for finding top searched keywords on Google using free and paid tools.\",\n  \"step\": [\n    {\n      \"@type\": \"HowToStep\",\n      \"name\": \"Use Google Search Console to find existing keyword opportunities\",\n      \"text\": \"In Search Console, go to Performance > Search Results. Sort queries by Impressions. Identify any query with 300+ impressions and under 3% CTR - these are keywords you already rank for where small improvements can produce immediate clicks.\"\n    },\n    {\n      \"@type\": \"HowToStep\",\n      \"name\": \"Use Google Autocomplete to discover keyword variations\",\n      \"text\": \"Type your seed keyword into Google search. Note every autocomplete suggestion. Then add letters of the alphabet after your keyword (keyword a, keyword b) to uncover dozens of additional variants. Use an underscore to see Google fill-in-the-blank suggestions.\"\n    },\n    {\n      \"@type\": \"HowToStep\",\n      \"name\": \"Validate demand with Google Trends\",\n      \"text\": \"Enter your top keyword candidates into Google Trends. Switch to 5-year view to identify long-term trends vs short-term spikes. Filter by country to ensure your target market actually searches for the terms you have identified.\"\n    },\n    {\n      \"@type\": \"HowToStep\",\n      \"name\": \"Get volume estimates from Google Keyword Planner\",\n      \"text\": \"In Google Ads, use Keyword Planner to get monthly search volume ranges for your shortlisted keywords. Focus on keywords showing 1,000 to 10,000 monthly searches with medium competition as your primary targets.\"\n    },\n    {\n      \"@type\": \"HowToStep\",\n      \"name\": \"Analyse search intent and group into clusters\",\n      \"text\": \"For each keyword on your list, search it in Google and examine the top 5 results. Identify the content format Google favours (listicle, guide, tool page, comparison). Group keywords with the same intent into clusters and target each cluster with a single, thorough page.\"\n    }\n  ]\n}\n<\/script><\/p>\n<p><!-- POST META --><\/p>\n<p style=\"font-size:13px;color:#6B7280;margin-bottom:8px;\">\n  <strong>Last updated:<\/strong> May 2026 &nbsp;|&nbsp;<br \/>\n  <strong>Reading time:<\/strong> 15 minutes &nbsp;|&nbsp;<br \/>\n  <strong>By:<\/strong> <a href=\"https:\/\/www.mediasearchgroup.com\/about-us.php\">Media Search Group<\/a>\n<\/p>\n<p>Finding the top searched keywords on Google is the starting point for any SEO strategy that actually produces traffic rather than just looking busy. This guide covers every method available in 2026, from the free tools built directly into Google to the paid platforms professional SEOs rely on, plus the newer AI-based approaches that have changed how keyword research works over the past 18 months.<\/p>\n<p>Google holds <a href=\"https:\/\/gs.statcounter.com\/search-engine-market-share\" target=\"_blank\" rel=\"nofollow noopener\">approximately 92% of the global search engine market share<\/a> as of early 2026, making it the only platform that matters at scale for most keyword research purposes. Whether you are building your first content strategy or auditing an established site that has stopped growing, the methods in this guide apply at every level of SEO experience.<\/p>\n<p>The five fastest wins covered first. The more advanced techniques &#8211; AI keyword research, keyword clustering, and intent analysis &#8211; come later in the guide and are worth reading even if you already know the basics, because several of them have changed significantly in the last 12 months.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_1 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.mediasearchgroup.com\/blog\/how-to-find-top-searched-keywords-on-google\/#What_Are_the_Most_Searched_Keywords_on_Google\" >What Are the Most Searched Keywords on Google?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.mediasearchgroup.com\/blog\/how-to-find-top-searched-keywords-on-google\/#Why_Keyword_Research_Matters_and_What_Most_Guides_Get_Wrong\" >Why Keyword Research Matters (and What Most Guides Get Wrong)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.mediasearchgroup.com\/blog\/how-to-find-top-searched-keywords-on-google\/#Free_Methods_to_Find_Top-Searched_Keywords_on_Google\" >Free Methods to Find Top-Searched Keywords on Google<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.mediasearchgroup.com\/blog\/how-to-find-top-searched-keywords-on-google\/#How_to_Use_AI_Tools_for_Keyword_Research_in_2026\" >How to Use AI Tools for Keyword Research in 2026<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.mediasearchgroup.com\/blog\/how-to-find-top-searched-keywords-on-google\/#Paid_Keyword_Research_Tools\" >Paid Keyword Research Tools<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.mediasearchgroup.com\/blog\/how-to-find-top-searched-keywords-on-google\/#Advanced_Keyword_Research_Techniques\" >Advanced Keyword Research Techniques<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.mediasearchgroup.com\/blog\/how-to-find-top-searched-keywords-on-google\/#What_People_Search_for_Most_on_Google_%E2%80%93_Category_Overview\" >What People Search for Most on Google &#8211; Category Overview<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.mediasearchgroup.com\/blog\/how-to-find-top-searched-keywords-on-google\/#How_to_Track_Keywords_Once_You_Have_Found_Them\" >How to Track Keywords Once You Have Found Them<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.mediasearchgroup.com\/blog\/how-to-find-top-searched-keywords-on-google\/#How_to_Apply_Keywords_to_Improve_Search_Rankings\" >How to Apply Keywords to Improve Search Rankings<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.mediasearchgroup.com\/blog\/how-to-find-top-searched-keywords-on-google\/#Frequently_Asked_Questions_About_Finding_Keywords_on_Google\" >Frequently Asked Questions About Finding Keywords on Google<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.mediasearchgroup.com\/blog\/how-to-find-top-searched-keywords-on-google\/#Finding_Keywords_That_Actually_Drive_Results\" >Finding Keywords That Actually Drive Results<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"What_Are_the_Most_Searched_Keywords_on_Google\"><\/span>What Are the Most Searched Keywords on Google?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The most searched keywords on Google globally are navigational terms: YouTube, Facebook, Amazon, Google itself, and Gmail consistently top the search volume charts across every major market. These terms attract hundreds of millions of searches monthly and have near-zero ranking opportunity for any site that is not the destination itself.<\/p>\n<p>Below navigational queries, the top-searched categories include weather and news (broad, time-sensitive queries), how-to searches (how to lose weight, how to make money online, how to invest), commercial research terms (best laptop 2026, iPhone vs Samsung), and local intent queries (restaurants near me, dentist near me). Understanding which category your target keywords fall into determines which tools and techniques you need.<\/p>\n<p>For SEO, the most relevant framing is not &#8220;what are the globally most searched keywords&#8221; but &#8220;what are the most searched keywords that my target audience uses and that I have a realistic chance of ranking for.&#8221; The keyword types below map to different SEO strategies:<\/p>\n<table border=\"1\" cellpadding=\"10\" cellspacing=\"0\" style=\"width:100%;border-collapse:collapse;font-size:14px;\">\n<thead>\n<tr style=\"background:#0D1B2A;color:#fff;\">\n<th>Keyword Type<\/th>\n<th>Example<\/th>\n<th>Typical Volume<\/th>\n<th>Competition<\/th>\n<th>Best Strategy<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr style=\"background:#f9f9f9;\">\n<td><strong>Head Term<\/strong><\/td>\n<td>keyword research<\/td>\n<td>Very High (100k+\/mo)<\/td>\n<td>Very High<\/td>\n<td>Long-term authority building only<\/td>\n<\/tr>\n<tr>\n<td><strong>Mid-Tail<\/strong><\/td>\n<td>keyword research tools 2026<\/td>\n<td>High (10k-100k\/mo)<\/td>\n<td>High<\/td>\n<td>Requires strong backlink profile<\/td>\n<\/tr>\n<tr style=\"background:#f9f9f9;\">\n<td><strong>Long-Tail<\/strong><\/td>\n<td>free keyword research tools for small businesses<\/td>\n<td>Low-Medium (100-1k\/mo)<\/td>\n<td>Low<\/td>\n<td>Primary focus for most sites<\/td>\n<\/tr>\n<tr>\n<td><strong>Question-Based<\/strong><\/td>\n<td>how to find keywords on Google for free<\/td>\n<td>Medium (1k-10k\/mo)<\/td>\n<td>Medium<\/td>\n<td>Featured snippets and PAA boxes<\/td>\n<\/tr>\n<tr style=\"background:#f9f9f9;\">\n<td><strong>Trending \/ Seasonal<\/strong><\/td>\n<td>top google searches today<\/td>\n<td>High (seasonal spikes)<\/td>\n<td>Low-Medium<\/td>\n<td>Timely content published before the peak<\/td>\n<\/tr>\n<tr>\n<td><strong>Local Intent<\/strong><\/td>\n<td>keyword research agency in Dubai<\/td>\n<td>Low (under 500\/mo)<\/td>\n<td>Low<\/td>\n<td>Highest conversion rate of any type<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2><span class=\"ez-toc-section\" id=\"Why_Keyword_Research_Matters_and_What_Most_Guides_Get_Wrong\"><\/span>Why Keyword Research Matters (and What Most Guides Get Wrong)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Keyword research &#8211; the process of discovering and analysing the exact words and phrases people type into search engines &#8211; is how you learn what your audience actually wants rather than what you assume they want. These are different things more often than you would expect. A supplement brand that optimises for &#8220;vitamin C benefits&#8221; when their audience mostly searches &#8220;vitamin C dosage for adults&#8221; will get the keyword research wrong and wonder why their traffic never converts.<\/p>\n<p>The four outcomes that make keyword research worth the time investment:<\/p>\n<h3>Understand What Your Audience Actually Searches For<\/h3>\n<p>Real keyword data tells you the specific language your target audience uses, which is often different from how industry insiders talk about the same topic. A plumber&#8217;s potential customers search &#8220;how to fix leaking pipe&#8221; not &#8220;plumbing remediation services&#8221;. When you match your content language to the vocabulary your audience uses, engagement signals (time on page, scroll depth, return visits) improve significantly, and Google responds by increasing your rankings.<\/p>\n<h3>Find Content Gaps Worth Closing<\/h3>\n<p>Every keyword your competitors rank for that you do not is a specific traffic opportunity you are currently missing. Tools like the Keyword Gap feature in Semrush and Ahrefs show you exactly which queries send traffic to competitor sites but produce zero impressions for yours. These gaps are your priority list for the next 90 days of content production. Our team at Media Search Group has used this approach across over 2,000 client campaigns since 2009, and closing gap keywords consistently produces faster traffic growth than optimising pages that already exist.<\/p>\n<h3>Identify Your Fastest Ranking Wins<\/h3>\n<p>Pages currently ranking in positions 8 to 20 in Google are your highest-return optimisation targets. They are already close to the top, Google already considers them relevant, and a focused improvement in content depth, internal links, and title tag can move them to page one without starting from zero. Google Search Console surfaces these opportunities for free. According to our analysis of GSC data across client accounts, improving a page from position 15 to position 5 for a keyword with 2,000 monthly searches typically produces 60 to 120 additional monthly clicks from that single keyword alone.<\/p>\n<h3>Allocate Content Budget to Where It Pays<\/h3>\n<p>Not every keyword is worth writing about. Creating content for a keyword with 50 monthly searches and high competition produces less traffic than a single well-optimised page targeting a cluster of 20 long-tail keywords with 100 searches each. Keyword data tells you where to concentrate effort before you spend time and budget on content production. This matters even more for <a href=\"https:\/\/www.mediasearchgroup.com\/on-page-seo-services.php\">on-page SEO optimization<\/a>, where understanding keyword intent should inform every structural decision on the page.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Free_Methods_to_Find_Top-Searched_Keywords_on_Google\"><\/span>Free Methods to Find Top-Searched Keywords on Google<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3>1. Google Search Console &#8211; Your Most Valuable Free Tool<\/h3>\n<p>Google Search Console is the single best free keyword research tool available, and most websites use only a fraction of what it offers. Unlike every other tool in this guide, it shows you the exact queries people used to reach your site, directly from Google&#8217;s own systems, with zero estimation or sampling. If your site is live and verified, this is where your keyword research should start.<\/p>\n<p>The full workflow for extracting keyword opportunities from Search Console:<\/p>\n<ul>\n<li><strong>Go to Performance, then Search Results.<\/strong> Click the Average Position toggle at the top of the screen to add that metric to the view.<\/li>\n<li><strong>Sort by Impressions (highest first).<\/strong> This surfaces the queries where Google is already showing your pages to searchers &#8211; even if users are not clicking yet. These are keywords you have implicit permission to rank for.<\/li>\n<li><strong>Filter for position 8 to 30.<\/strong> Add a Position filter to show only queries where your average position is between 8 and 30. These are your quickest wins &#8211; they need a push, not a rebuild.<\/li>\n<li><strong>Identify low-CTR pages.<\/strong> Any query with more than 300 impressions and a click-through rate below 3% signals a title tag or meta description problem. The keyword is reaching the right audience; your page is failing to earn the click.<\/li>\n<li><strong>Filter by specific page URL.<\/strong> Select an individual page to see exactly which queries drive its impressions. This tells you what each page is actually about in Google&#8217;s view, which is often different from the keyword you intended to target when you wrote it.<\/li>\n<li><strong>Use date comparisons.<\/strong> Set the date range to compare this month with the same month last year. Any keyword with a 30%+ drop in impressions deserves investigation &#8211; it indicates either a ranking drop or a shift in search demand for that topic.<\/li>\n<\/ul>\n<p><strong>The highest-value Search Console query to run right now:<\/strong> Filter for queries in positions 11 to 20 with more than 500 impressions. These pages are sitting just off page one of Google. For each one, open the page, check whether the title tag contains the exact query phrasing, and verify that the content directly answers the question the query implies. In most cases, fixing the title and adding one targeted paragraph addressing the query&#8217;s specific intent is enough to push the page into the top 10 within 4 to 8 weeks.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-5601\" src=\"https:\/\/www.mediasearchgroup.com\/blog\/wp-content\/uploads\/2024\/08\/keyword-plan-google.png\" alt=\"google search console showing keyword performance data for top searched queries\" width=\"627\" height=\"345\" srcset=\"https:\/\/www.mediasearchgroup.com\/blog\/wp-content\/uploads\/2024\/08\/keyword-plan-google.png 627w, https:\/\/www.mediasearchgroup.com\/blog\/wp-content\/uploads\/2024\/08\/keyword-plan-google-300x165.png 300w\" sizes=\"auto, (max-width: 627px) 100vw, 627px\" \/><\/p>\n<h3>2. Google Autocomplete<\/h3>\n<p>Google Autocomplete predictions are based on real queries that people have actually searched. Each suggestion represents a keyword cluster with genuine demand. The alphabet trick is the fastest way to extract maximum value: after your seed keyword, add each letter of the alphabet one at a time (&#8220;keyword research a&#8221;, &#8220;keyword research b&#8221;, and so on) to surface dozens of real query variants that would otherwise take hours to find through traditional keyword tools.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-5602\" src=\"https:\/\/www.mediasearchgroup.com\/blog\/wp-content\/uploads\/2024\/08\/how-to-lose.png\" alt=\"google autocomplete showing top searched keyword suggestions for seo research\" width=\"850\" height=\"345\" srcset=\"https:\/\/www.mediasearchgroup.com\/blog\/wp-content\/uploads\/2024\/08\/how-to-lose.png 850w, https:\/\/www.mediasearchgroup.com\/blog\/wp-content\/uploads\/2024\/08\/how-to-lose-300x122.png 300w, https:\/\/www.mediasearchgroup.com\/blog\/wp-content\/uploads\/2024\/08\/how-to-lose-768x312.png 768w\" sizes=\"auto, (max-width: 850px) 100vw, 850px\" \/><\/p>\n<p>Three additional Autocomplete techniques most people miss. First, use an underscore as a wildcard &#8211; type &#8220;how to ___ keywords on Google&#8221; and Google fills in the blank with real search patterns. Second, search from a private browsing window to remove personalisation from your suggestions. Third, change your Google country setting (via the search settings) to see autocomplete suggestions from different markets if you target international audiences.<\/p>\n<h3>3. Google Trends<\/h3>\n<p><a href=\"https:\/\/trends.google.com\/trends\/\" target=\"_blank\" rel=\"noopener\">Google Trends<\/a> shows relative search interest for any term over time, broken down by geography, category, and related queries. It does not show absolute search volumes, but it is the best tool available for understanding whether a keyword is growing, declining, or seasonal &#8211; information that keyword volume data alone does not give you.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-5600\" src=\"https:\/\/www.mediasearchgroup.com\/blog\/wp-content\/uploads\/2024\/08\/google-trends-search.png\" alt=\"google trends tool showing keyword search trend data over time for seo research\" width=\"676\" height=\"306\" srcset=\"https:\/\/www.mediasearchgroup.com\/blog\/wp-content\/uploads\/2024\/08\/google-trends-search.png 676w, https:\/\/www.mediasearchgroup.com\/blog\/wp-content\/uploads\/2024\/08\/google-trends-search-300x136.png 300w\" sizes=\"auto, (max-width: 676px) 100vw, 676px\" \/><\/p>\n<p>The four most useful Google Trends applications for keyword research:<\/p>\n<ul>\n<li><strong>5-year view for long-term trend direction.<\/strong> A keyword showing consistent upward interest over five years is worth investing content resources in. A keyword showing declining interest since 2022 is not, regardless of its current search volume figure.<\/li>\n<li><strong>Compare up to 5 keywords simultaneously.<\/strong> Use this to choose between targeting options &#8211; for example, &#8220;digital marketing agency&#8221; vs &#8220;online marketing agency&#8221; &#8211; to see which phrasing users actually prefer in your target geography.<\/li>\n<li><strong>Filter by country and sub-region.<\/strong> If you target a specific market, filter to that country. Interest in the same topic can vary enormously between the USA, India, and the UAE even for English-language searches.<\/li>\n<li><strong>Rising related queries section.<\/strong> At the bottom of each Trends result, the Rising Queries list surfaces emerging terms before they show up in keyword planner tools. Getting content published on a rising query before it peaks is how new pages establish authority before competition intensifies.<\/li>\n<\/ul>\n<h3>4. Google Keyword Planner<\/h3>\n<p><a href=\"https:\/\/ads.google.com\/intl\/en_in\/home\/tools\/keyword-planner\/\" target=\"_blank\" rel=\"noopener\">Google Keyword Planner<\/a>, accessed through a free Google Ads account, provides monthly search volume ranges (shown as brackets like 1,000-10,000 rather than exact numbers unless you are running active ad campaigns), competition levels, and suggested bid estimates. For SEO purposes, the volume ranges are sufficient for prioritisation decisions even though they are less precise than what paid tools provide.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-5601\" src=\"https:\/\/www.mediasearchgroup.com\/blog\/wp-content\/uploads\/2024\/08\/keyword-plan-google.png\" alt=\"google keyword planner tool for finding search volume of top searched keywords\" width=\"627\" height=\"345\" srcset=\"https:\/\/www.mediasearchgroup.com\/blog\/wp-content\/uploads\/2024\/08\/keyword-plan-google.png 627w, https:\/\/www.mediasearchgroup.com\/blog\/wp-content\/uploads\/2024\/08\/keyword-plan-google-300x165.png 300w\" sizes=\"auto, (max-width: 627px) 100vw, 627px\" \/><\/p>\n<p>The most useful Keyword Planner feature for SEO is the &#8220;Discover new keywords&#8221; option with your website URL as the input. Google analyses your site content and suggests keyword ideas based on what it has understood your pages to be about. This often surfaces keyword opportunities you would not have found through manual seed keyword research, particularly for topic areas your site covers tangentially rather than as a primary focus.<\/p>\n<h3>5. People Also Ask and Related Searches<\/h3>\n<p>The People Also Ask (PAA) boxes and Related Searches section at the bottom of Google results pages contain real questions people have searched in connection with your primary query. These are valuable for two reasons: they reveal the supporting questions your content needs to address, and targeting them with structured FAQ content is a reliable path to winning featured snippet positions.<\/p>\n<p>To mine PAA for keyword ideas: search your main keyword, note every PAA question, then click one PAA question to expand it. Expanding a question triggers more related questions to appear, which you can then click to surface further questions. Running through 3 to 4 levels of expansion on a single query typically surfaces 20 to 30 genuine question-based keywords in under 10 minutes with no tools required.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"How_to_Use_AI_Tools_for_Keyword_Research_in_2026\"><\/span>How to Use AI Tools for Keyword Research in 2026<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>AI tools have added a genuinely useful new layer to keyword research since 2024, though they work best as idea generation tools rather than replacements for data validation. ChatGPT, Perplexity, and Google&#8217;s own Gemini can accelerate the brainstorming phase significantly &#8211; but none of them provide real search volume data, so every AI-generated keyword idea needs validation in Search Console, Trends, or a paid tool before you build content around it.<\/p>\n<h3>ChatGPT for Keyword Ideation<\/h3>\n<p>ChatGPT is particularly strong at generating long-tail keyword variations and identifying the specific vocabulary your target audience uses. The prompt structure that works best for SEO keyword research: &#8220;Act as an SEO specialist. List 30 specific search queries that someone would type into Google when they are trying to [specific user goal] for [specific context or industry]. Include a mix of question-based queries, comparison queries, and how-to queries. Focus on phrasing that real people would use, not industry jargon.&#8221;<\/p>\n<p>The output from this prompt typically surfaces keyword angles that traditional seed keyword tools miss because they are not based on database lookups &#8211; they are generated from language patterns. Take the output list into Google Search Console and Google Keyword Planner to check which of the generated keywords actually have search demand before prioritising them.<\/p>\n<h3>Perplexity for Competitive Research<\/h3>\n<p>Perplexity&#8217;s strength for keyword research is its ability to summarise what competitors and authoritative sources say about a topic, with citations. Searching a keyword in Perplexity and reviewing the cited sources shows you which sites are considered authoritative for that topic by an AI system &#8211; which increasingly correlates with what Google surfaces in AI Overviews for the same query. If your site does not appear in Perplexity&#8217;s sources for your core topic keywords, that is a signal your content lacks the specific structure and attributed data that AI systems extract for citations.<\/p>\n<h3>AI for Keyword Clustering<\/h3>\n<p>Keyword clustering &#8211; grouping related queries by intent and topic to target with a single page &#8211; has traditionally been a manual, time-consuming process. ChatGPT and Claude can now dramatically accelerate this. Paste a list of 50 to 100 keyword variants into a prompt that asks the AI to group them by search intent and suggest which should be addressed together on the same page versus on separate pages. The groupings are not always perfect, but they produce a working clustering framework in minutes rather than hours, which you then validate by checking actual SERP results for each cluster&#8217;s primary term.<\/p>\n<h3>What AI Tools Cannot Do<\/h3>\n<p>AI tools cannot provide real search volume data, cannot show you what competitors actually rank for, cannot track your rankings over time, and cannot replace the data from Google Search Console or Google Trends. For <a href=\"https:\/\/www.mediasearchgroup.com\/seo-services.php\">professional SEO campaigns<\/a>, AI tools are a useful supplement to traditional keyword research methods, not a replacement for them. The combination of AI for ideation and verified data from Google&#8217;s own tools for validation produces better keyword strategies than either approach alone.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Paid_Keyword_Research_Tools\"><\/span>Paid Keyword Research Tools<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Paid keyword research tools provide absolute search volume estimates, keyword difficulty scores, competitor ranking data, and rank tracking &#8211; none of which are available in free tools. For websites at any scale beyond a personal blog, the time savings and data quality justify the investment.<\/p>\n<h3>Semrush<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-5598\" src=\"https:\/\/www.mediasearchgroup.com\/blog\/wp-content\/uploads\/2024\/08\/semrush-keyword.png\" alt=\"semrush keyword magic tool for finding top searched keywords with search volume data\" width=\"676\" height=\"345\" srcset=\"https:\/\/www.mediasearchgroup.com\/blog\/wp-content\/uploads\/2024\/08\/semrush-keyword.png 676w, https:\/\/www.mediasearchgroup.com\/blog\/wp-content\/uploads\/2024\/08\/semrush-keyword-300x153.png 300w\" sizes=\"auto, (max-width: 676px) 100vw, 676px\" \/><\/p>\n<p><a href=\"https:\/\/www.semrush.com\/projects\/\" target=\"_blank\" rel=\"noopener\">Semrush<\/a> is used by over 10 million marketing professionals as of 2025 according to the company&#8217;s own data, making it the most widely adopted paid SEO platform. Its Keyword Magic Tool generates keyword ideas from a seed term with associated search volume, keyword difficulty, cost-per-click, and intent classification. The Organic Research feature shows which keywords any competitor domain ranks for, sorted by traffic contribution &#8211; the fastest way to identify which keywords are actually driving results for the sites above you in search results.<\/p>\n<p><strong>Pricing:<\/strong> Pro plan at $139.95\/month (500 position tracking keywords), Guru at $249.95\/month (1,500 keywords), Business at $449.95\/month (5,000 keywords). A limited free tier allows 10 keyword searches per day.<\/p>\n<h3>Ahrefs<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-5599\" src=\"https:\/\/www.mediasearchgroup.com\/blog\/wp-content\/uploads\/2024\/08\/ahrefs-keywordexp.png\" alt=\"ahrefs keywords explorer tool showing search volume and keyword difficulty for seo research\" width=\"726\" height=\"345\" srcset=\"https:\/\/www.mediasearchgroup.com\/blog\/wp-content\/uploads\/2024\/08\/ahrefs-keywordexp.png 726w, https:\/\/www.mediasearchgroup.com\/blog\/wp-content\/uploads\/2024\/08\/ahrefs-keywordexp-300x143.png 300w\" sizes=\"auto, (max-width: 726px) 100vw, 726px\" \/><\/p>\n<p><a href=\"https:\/\/ahrefs.com\/\" target=\"_blank\" rel=\"noopener\">Ahrefs<\/a> has the largest crawled backlink database and one of the most accurate keyword databases of any SEO tool, covering over 110 billion keywords across 190 countries as of 2025. Its Keywords Explorer provides click data alongside search volume &#8211; distinguishing between keywords where most searchers click a result and keywords dominated by zero-click searches (where Google answers the query in the SERP itself). This click data is unique to Ahrefs and particularly useful for evaluating whether a keyword&#8217;s search volume will actually produce traffic even if you rank for it.<\/p>\n<p><strong>Pricing:<\/strong> Lite at $129\/month, Standard at $249\/month, Advanced at $449\/month. Ahrefs Webmaster Tools provides limited free access for verified site owners.<\/p>\n<h3>SE Ranking<\/h3>\n<p>SE Ranking provides keyword research, rank tracking, site auditing, and backlink analysis at a lower price point than Semrush or Ahrefs. For agencies and small businesses tracking under 500 keywords, it covers the core keyword research workflow at approximately half the cost of the enterprise tools. Its keyword database is smaller but sufficient for most non-enterprise research needs, and it earns a 4.8 out of 5 rating on G2 from over 1,200 verified reviews.<\/p>\n<p><strong>Pricing:<\/strong> Essential at $65\/month, Pro at $119\/month, Business at $239\/month.<\/p>\n<h3>Tool Comparison at a Glance<\/h3>\n<table border=\"1\" cellpadding=\"10\" cellspacing=\"0\" style=\"width:100%;border-collapse:collapse;font-size:14px;\">\n<thead>\n<tr style=\"background:#0D1B2A;color:#fff;\">\n<th>Tool<\/th>\n<th>Best For<\/th>\n<th>Free Tier<\/th>\n<th>Starting Price<\/th>\n<th>Keyword Database Size<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr style=\"background:#f9f9f9;\">\n<td><strong>Google Search Console<\/strong><\/td>\n<td>Existing site keyword data<\/td>\n<td>Fully free<\/td>\n<td>Free<\/td>\n<td>Your site only (Google-direct)<\/td>\n<\/tr>\n<tr>\n<td><strong>Google Keyword Planner<\/strong><\/td>\n<td>Volume ranges and ad data<\/td>\n<td>Free with Ads account<\/td>\n<td>Free<\/td>\n<td>Google&#8217;s full index<\/td>\n<\/tr>\n<tr style=\"background:#f9f9f9;\">\n<td><strong>Semrush<\/strong><\/td>\n<td>Competitor research, agencies<\/td>\n<td>10 searches\/day<\/td>\n<td>$139.95\/mo<\/td>\n<td>25+ billion keywords<\/td>\n<\/tr>\n<tr>\n<td><strong>Ahrefs<\/strong><\/td>\n<td>Backlink + keyword combined<\/td>\n<td>Webmaster Tools (own site)<\/td>\n<td>$129\/mo<\/td>\n<td>110+ billion keywords<\/td>\n<\/tr>\n<tr style=\"background:#f9f9f9;\">\n<td><strong>SE Ranking<\/strong><\/td>\n<td>Agencies, SMBs on a budget<\/td>\n<td>14-day trial<\/td>\n<td>$65\/mo<\/td>\n<td>Large &#8211; sufficient for most uses<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2><span class=\"ez-toc-section\" id=\"Advanced_Keyword_Research_Techniques\"><\/span>Advanced Keyword Research Techniques<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3>Analysing Search Intent Before Choosing a Keyword<\/h3>\n<p>Search intent &#8211; the underlying purpose behind a query &#8211; is the most important factor in keyword selection that most guides underemphasise. Google&#8217;s algorithm has become sophisticated enough to match content format and depth to the intent it identifies behind a query. Publishing the wrong format for a keyword&#8217;s intent is the primary reason well-optimised pages fail to rank.<\/p>\n<p>The four intent types and what they require from your content:<\/p>\n<ul>\n<li><strong>Informational intent<\/strong> (users want to learn): Queries like &#8220;how to find keywords on Google&#8221; or &#8220;what is keyword research.&#8221; Content should be a guide or tutorial format. Targeting informational queries with a commercial services page will not rank regardless of content quality, because Google has determined that a guide serves the intent better.<\/li>\n<li><strong>Navigational intent<\/strong> (users want to reach a specific site): Queries like &#8220;Google Keyword Planner login&#8221; or &#8220;Ahrefs keywords explorer.&#8221; These have no SEO value for anyone who is not the destination being searched for.<\/li>\n<li><strong>Commercial intent<\/strong> (users are researching before deciding): Queries like &#8220;best keyword research tools 2026&#8221; or &#8220;Semrush vs Ahrefs.&#8221; Comparison content, feature breakdowns, and review-format pages serve this intent.<\/li>\n<li><strong>Transactional intent<\/strong> (users are ready to act): Queries like &#8220;buy Semrush Pro plan&#8221; or &#8220;keyword research service pricing.&#8221; These require pricing pages, clear CTAs, and trust signals rather than educational content.<\/li>\n<\/ul>\n<p>Before writing any page, search the target keyword in Google and look at the content format and depth of the top 5 results. If they are all listicles, write a listicle. If they are all step-by-step guides, write a step-by-step guide. If they are all comparison tables, build a comparison table. This is not a creative constraint &#8211; it is the fastest path to ranking for content that already has a proven format in that SERP.<\/p>\n<h3>Long-Tail Keyword Strategy<\/h3>\n<p>Long-tail keywords are the majority of all Google searches. According to Ahrefs&#8217; analysis of their keyword database, approximately 94.74% of all keywords receive fewer than 10 monthly searches. The practical implication is that the overwhelming volume of search activity happens across millions of specific, low-volume queries rather than a small number of high-volume terms.<\/p>\n<p>Three reasons long-tail keywords should be your primary focus, especially for newer or mid-authority sites. First, they face significantly less competition &#8211; a page targeting &#8220;free keyword research tools for Shopify stores&#8221; competes against far fewer established pages than one targeting &#8220;keyword research tools.&#8221; Second, they attract more qualified traffic &#8211; someone searching for &#8220;keyword research for real estate agents in Dubai&#8221; has a specific need that your content can directly address, producing much higher conversion rates than broad traffic. Third, they produce results faster &#8211; a new site can realistically rank for a long-tail keyword within 2 to 4 months, while competing for a head term may require years of authority building.<\/p>\n<p>The fastest way to build a long-tail keyword strategy: take your primary keyword, enter it into Semrush&#8217;s Keyword Magic Tool or Ahrefs&#8217; Keywords Explorer, filter for keywords with difficulty under 30 and volume between 100 and 1,000 monthly searches, and group the output into intent clusters. Each cluster becomes a page. For professional <a href=\"https:\/\/www.mediasearchgroup.com\/seo-packages.php\">SEO packages<\/a> that include keyword research, this clustering process is typically one of the first deliverables, as it maps the entire content architecture before a single word is written.<\/a><\/p>\n<h3>Competitor Keyword Analysis<\/h3>\n<p>Competitor analysis is the fastest way to find keywords that are already proven to drive traffic in your industry. The process: identify three to five websites that consistently rank above you for your target topics. In Semrush or Ahrefs, pull their top 100 organic keywords sorted by estimated traffic. Focus on keywords where they rank between positions 4 and 15 &#8211; these are beatable with a well-executed page, whereas position-one keywords typically require significant authority to displace.<\/p>\n<p>The Keyword Gap or Content Gap feature in both Semrush and Ahrefs takes this further. Input your domain alongside three competitor domains and the tool shows keywords where all three competitors rank but your site produces zero impressions. These are direct, validated content opportunities &#8211; the traffic exists, competitors are capturing it, and you have not built the page yet. Closing five to ten significant keyword gaps is typically worth more than optimising 50 existing pages that are already ranking below position 30.<\/p>\n<p>For businesses with <a href=\"https:\/\/www.mediasearchgroup.com\/link-building-services.php\">link building<\/a> as part of their strategy, competitor keyword analysis also reveals which content types in your niche earn the most backlinks &#8211; useful for planning content that builds authority rather than just traffic.<\/p>\n<h3>Keyword Clustering<\/h3>\n<p>Keyword clustering groups related search queries by intent so they can be addressed together on a single page rather than creating separate thin pages for each variation. This approach prevents keyword cannibalization (multiple pages competing against each other for the same intent) and builds the topical depth that helps individual pages rank for broader keyword clusters rather than single terms.<\/p>\n<p>A practical clustering example: the queries &#8220;google keyword search&#8221;, &#8220;keyword search google&#8221;, &#8220;google search keywords&#8221;, and &#8220;find keywords google&#8221; all express the same intent &#8211; finding keywords using Google&#8217;s tools. These should all be addressed on one detailed guide page rather than four separate pages, each of which would be thin. The guide you are reading targets exactly this kind of cluster.<\/p>\n<p>The clustering process: pull 50 to 100 keyword variants for your topic. Search the primary version of each in Google. Group keywords that return the same or very similar top 10 results &#8211; they share an intent and should be clustered. Keywords that return entirely different top 10 results have different intents and should be separate pages. This SERP-based clustering method is more reliable than clustering by semantic similarity alone because it reflects how Google actually categorises intent rather than how keywords appear to relate linguistically.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"What_People_Search_for_Most_on_Google_%E2%80%93_Category_Overview\"><\/span>What People Search for Most on Google &#8211; Category Overview<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Understanding the broad categories of what people search for most helps you position your content within the search landscape. Google&#8217;s own year-end &#8220;Year in Search&#8221; data and ongoing Trends data reveal consistent patterns in global search behaviour:<\/p>\n<ul>\n<li><strong>Entertainment and media:<\/strong> Streaming series, celebrity news, sports results, and music consistently generate the highest query volumes of any category. For most business websites, these are irrelevant for keyword targeting.<\/li>\n<li><strong>Technology:<\/strong> New device releases, software troubleshooting, and app help queries see massive spikes around product launches. Tech companies and review sites benefit most from monitoring these in Google Trends.<\/li>\n<li><strong>Health and wellness:<\/strong> Symptom queries, diet advice, mental health topics, and fitness routines represent some of the highest-stakes SEO territory, subject to Google&#8217;s YMYL (Your Money, Your Life) quality standards and E-E-A-T requirements.<\/li>\n<li><strong>Finance:<\/strong> Stock information, cryptocurrency prices, how-to-invest queries, and banking help generate consistent high-volume search traffic. Financial content requires attributed expert authorship to rank effectively.<\/li>\n<li><strong>How-to guides:<\/strong> Across every industry, how-to queries represent the most actionable content opportunity because they have clear informational intent and are often served by featured snippets and AI Overviews.<\/li>\n<\/ul>\n<p>For <a href=\"https:\/\/www.mediasearchgroup.com\/digital-marketing-services.php\">digital marketing<\/a> purposes, the most valuable search category in any niche is the one that combines moderate search volume (1,000 to 10,000 monthly searches) with informational or commercial intent and a keyword difficulty score that is achievable for your current domain authority. Globally trending keywords are interesting to observe but rarely relevant for most websites&#8217; keyword strategies.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"How_to_Track_Keywords_Once_You_Have_Found_Them\"><\/span>How to Track Keywords Once You Have Found Them<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Finding keywords is step one. Tracking whether your content is actually ranking for those keywords &#8211; and how rankings change over time &#8211; is what turns keyword research into a measurable SEO programme rather than a one-time exercise.<\/p>\n<h3>Google Search Console for Rank Tracking<\/h3>\n<p>Google Search Console tracks your average position for every query that produces an impression on your site, updated approximately every 2 to 3 days. It is the most accurate free rank tracking tool available because data comes directly from Google. The limitation is that it only shows average positions rather than single-day snapshots, which can smooth out significant ranking volatility that happened between checks.<\/p>\n<p>For basic rank tracking, the Performance report filtered by a specific page URL and sorted by average position gives you a functional weekly ranking review for free. Compare the previous 28 days to the same period last month to identify which keywords are improving, which are declining, and which have stabilised. Any keyword moving from position 20 to position 10 is approaching the threshold where traffic will start to appear meaningfully.<\/p>\n<h3>Paid Rank Tracking Tools<\/h3>\n<p>For active keyword campaigns where daily rank changes matter &#8211; after publishing new content, following a link-building push, or in the aftermath of a Google algorithm update &#8211; paid rank trackers provide the granularity that Search Console averages cannot. Semrush, Ahrefs, SE Ranking, and AccuRanker all offer daily automated rank checks with historical trend lines, competitor position monitoring, and SERP feature tracking. See our complete guide to <a href=\"https:\/\/www.mediasearchgroup.com\/blog\/top-seo-keyword-rank-tracker-tools-for-every-marketer\/\">keyword rank tracker tools<\/a> for a detailed comparison of each platform&#8217;s features and pricing.<\/p>\n<h3>Connecting Keywords to Business Outcomes<\/h3>\n<p>Keyword rankings in isolation are a vanity metric. What matters is whether improving a keyword&#8217;s position produces measurable traffic and conversions. Linking Google Search Console to Google Analytics 4 allows you to see which keyword-driven sessions produce enquiry form completions, product purchases, or other conversion events. This connection &#8211; from keyword, to ranking, to traffic, to conversion &#8211; is what justifies <a href=\"https:\/\/www.mediasearchgroup.com\/seo-services.php\">SEO investment<\/a> to any business stakeholder who reasonably asks why rankings should matter to revenue.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"How_to_Apply_Keywords_to_Improve_Search_Rankings\"><\/span>How to Apply Keywords to Improve Search Rankings<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>A keyword list is not useful until it is applied to specific pages. The on-page elements that carry the most weight for keyword relevance signals in 2026:<\/p>\n<ul>\n<li><strong>Title tag:<\/strong> Include your primary keyword within the first 60 characters. The title should answer the search query directly, not be clever or cryptic. &#8220;How to Find Keywords on Google &#8211; Free and Paid Methods 2026&#8221; outperforms &#8220;Your Complete Keyword Discovery Guide&#8221; because it matches the query phrasing exactly.<\/li>\n<li><strong>First 100 words of the page:<\/strong> Use the primary keyword naturally in the opening paragraph. Google assigns higher relevance weight to keywords that appear early in the content, particularly in the first sentence or two.<\/li>\n<li><strong>H2 and H3 subheadings:<\/strong> Include keyword variants and related terms in your subheadings. Each heading should function as a standalone answer to a specific sub-question within the page&#8217;s topic, which feeds both featured snippets and AI Overview extraction.<\/li>\n<li><strong>Meta description:<\/strong> 150 to 160 characters including the primary keyword and a specific reason to click. Questions in the meta description outperform statements &#8211; &#8220;Wondering which free keyword tools actually work? Here is what Google&#8217;s own tools show you, step by step&#8221; produces higher CTR than &#8220;A guide to finding keywords on Google.&#8221;<\/li>\n<li><strong>Internal links:<\/strong> Add contextual internal links from related pages using keyword-rich anchor text. A blog post about keyword research should link to your <a href=\"https:\/\/www.mediasearchgroup.com\/seo-packages.php\">SEO packages<\/a> using anchor text like &#8220;professional keyword research and SEO packages&#8221; rather than generic text like &#8220;learn more here.&#8221;<\/li>\n<li><strong>Content freshness:<\/strong> Update pages with new tools, current pricing data, and recent statistics at least every 6 months. Google&#8217;s quality systems assess whether content appears current, and outdated tool pricing or deprecated tool references are visible signals that a page has not been maintained.<\/li>\n<\/ul>\n<p>The single most impactful on-page improvement for pages ranking between positions 8 and 20 is almost always title tag and opening paragraph alignment with the exact query phrasing driving impressions. Before any other optimization work, confirm that your title tag contains the exact keyword phrasing your Search Console data shows is generating impressions, and that your opening paragraph addresses the search intent directly in the first two sentences.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Frequently_Asked_Questions_About_Finding_Keywords_on_Google\"><\/span>Frequently Asked Questions About Finding Keywords on Google<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<div class=\"faq-accordion\">\n<div class=\"faq-item\" style=\"border:1px solid #e5e7eb;border-radius:10px;margin-bottom:10px;overflow:hidden;\">\n<div class=\"faq-q\" style=\"padding:16px 20px;cursor:pointer;display:flex;justify-content:space-between;align-items:center;background:#fff;\" onclick=\"this.nextElementSibling.style.display=this.nextElementSibling.style.display==='none'?'block':'none'\">\n<span style=\"font-size:15px;font-weight:600;color:#010205;\">What are the most searched keywords on Google?<\/span><br \/>\n<span style=\"color:#e94b5d;font-size:18px;\">+<\/span>\n<\/div>\n<div style=\"display:none;padding:0 20px 16px;font-size:14px;color:#575757;line-height:1.75;background:#fff;\">\nThe most searched keywords on Google globally are navigational terms like YouTube, Facebook, Amazon, and Google itself, along with broad queries like weather, news, and how-to searches. According to Google Trends data, these high-volume terms attract millions of daily searches but have near-zero ranking opportunity for most websites. For SEO, the most valuable top searched keywords are those within your niche with commercial or informational intent that your specific audience actually uses &#8211; not the globally trending terms that brand-name sites dominate by default.\n<\/div>\n<\/div>\n<div class=\"faq-item\" style=\"border:1px solid #e5e7eb;border-radius:10px;margin-bottom:10px;overflow:hidden;\">\n<div class=\"faq-q\" style=\"padding:16px 20px;cursor:pointer;display:flex;justify-content:space-between;align-items:center;background:#fff;\" onclick=\"this.nextElementSibling.style.display=this.nextElementSibling.style.display==='none'?'block':'none'\">\n<span style=\"font-size:15px;font-weight:600;color:#010205;\">How do I find the most searched keywords for free?<\/span><br \/>\n<span style=\"color:#e94b5d;font-size:18px;\">+<\/span>\n<\/div>\n<div style=\"display:none;padding:0 20px 16px;font-size:14px;color:#575757;line-height:1.75;background:#fff;\">\nThe best free tools for finding most searched keywords on Google are Google Search Console (shows exact queries already driving impressions to your site), Google Autocomplete (shows real-time search suggestions), Google Trends (shows interest over time and seasonal patterns), and Google Keyword Planner (provides volume estimates via a free Google Ads account). Combining these four sources gives a complete picture of keyword demand without any subscription cost. People Also Ask boxes and Related Searches in Google results pages add question-based keyword ideas on top of these tools.\n<\/div>\n<\/div>\n<div class=\"faq-item\" style=\"border:1px solid #e5e7eb;border-radius:10px;margin-bottom:10px;overflow:hidden;\">\n<div class=\"faq-q\" style=\"padding:16px 20px;cursor:pointer;display:flex;justify-content:space-between;align-items:center;background:#fff;\" onclick=\"this.nextElementSibling.style.display=this.nextElementSibling.style.display==='none'?'block':'none'\">\n<span style=\"font-size:15px;font-weight:600;color:#010205;\">How do I use Google Search Console to find keywords?<\/span><br \/>\n<span style=\"color:#e94b5d;font-size:18px;\">+<\/span>\n<\/div>\n<div style=\"display:none;padding:0 20px 16px;font-size:14px;color:#575757;line-height:1.75;background:#fff;\">\nIn Google Search Console, go to Performance then Search Results. Enable Average Position by clicking the metric toggle at the top. Sort the Queries table by Impressions to find search terms where Google is already showing your pages but users are not clicking. Any query with over 300 impressions and a click-through rate below 3% is a keyword where your title tag or content needs improvement. Filtering by a specific URL shows exactly which queries drive impressions to each individual page on your site.\n<\/div>\n<\/div>\n<div class=\"faq-item\" style=\"border:1px solid #e5e7eb;border-radius:10px;margin-bottom:10px;overflow:hidden;\">\n<div class=\"faq-q\" style=\"padding:16px 20px;cursor:pointer;display:flex;justify-content:space-between;align-items:center;background:#fff;\" onclick=\"this.nextElementSibling.style.display=this.nextElementSibling.style.display==='none'?'block':'none'\">\n<span style=\"font-size:15px;font-weight:600;color:#010205;\">What is keyword difficulty and why does it matter?<\/span><br \/>\n<span style=\"color:#e94b5d;font-size:18px;\">+<\/span>\n<\/div>\n<div style=\"display:none;padding:0 20px 16px;font-size:14px;color:#575757;line-height:1.75;background:#fff;\">\nKeyword difficulty is a score from 0 to 100 that estimates how hard it is to rank in the top 10 organic results for a given search term. Tools like Semrush and Ahrefs calculate this based on the backlink authority and content quality of pages already ranking in the top 10. Keywords with difficulty under 30 are generally achievable for mid-authority sites within 3 to 6 months. Keywords above 70 typically require significant domain authority and strong backlink profiles. Targeting keywords your site can realistically rank for given your current authority level is more effective than aiming at high-difficulty terms and producing no ranking movement.\n<\/div>\n<\/div>\n<div class=\"faq-item\" style=\"border:1px solid #e5e7eb;border-radius:10px;margin-bottom:10px;overflow:hidden;\">\n<div class=\"faq-q\" style=\"padding:16px 20px;cursor:pointer;display:flex;justify-content:space-between;align-items:center;background:#fff;\" onclick=\"this.nextElementSibling.style.display=this.nextElementSibling.style.display==='none'?'block':'none'\">\n<span style=\"font-size:15px;font-weight:600;color:#010205;\">Can I use ChatGPT or AI tools for keyword research?<\/span><br \/>\n<span style=\"color:#e94b5d;font-size:18px;\">+<\/span>\n<\/div>\n<div style=\"display:none;padding:0 20px 16px;font-size:14px;color:#575757;line-height:1.75;background:#fff;\">\nYes, though AI tools work best as keyword ideation tools rather than data sources. ChatGPT and Perplexity excel at generating long-tail keyword variations and identifying audience-specific language that traditional keyword databases often miss. However, they do not provide real search volume data &#8211; all AI-generated keyword ideas need validation in Google Search Console, Google Trends, or a paid tool like Semrush or Ahrefs before building content around them. The most effective approach in 2026 is using AI for rapid ideation and brainstorming, then validating the output with verified data.\n<\/div>\n<\/div>\n<div class=\"faq-item\" style=\"border:1px solid #e5e7eb;border-radius:10px;margin-bottom:10px;overflow:hidden;\">\n<div class=\"faq-q\" style=\"padding:16px 20px;cursor:pointer;display:flex;justify-content:space-between;align-items:center;background:#fff;\" onclick=\"this.nextElementSibling.style.display=this.nextElementSibling.style.display==='none'?'block':'none'\">\n<span style=\"font-size:15px;font-weight:600;color:#010205;\">What are long-tail keywords and why are they valuable?<\/span><br \/>\n<span style=\"color:#e94b5d;font-size:18px;\">+<\/span>\n<\/div>\n<div style=\"display:none;padding:0 20px 16px;font-size:14px;color:#575757;line-height:1.75;background:#fff;\">\nLong-tail keywords are specific, multi-word search phrases that typically have lower search volumes but higher conversion intent than broad terms. According to Ahrefs&#8217; analysis of their keyword database, approximately 94.74% of all keywords receive fewer than 10 monthly searches, making long-tail the dominant form of search activity by volume of unique queries. They are valuable for SEO because they face less competition, attract more qualified visitors who are further along in their decision-making, and allow newer sites to build organic traffic far sooner than competing for broad head terms with established competition would permit.\n<\/div>\n<\/div>\n<div class=\"faq-item\" style=\"border:1px solid #e5e7eb;border-radius:10px;margin-bottom:10px;overflow:hidden;\">\n<div class=\"faq-q\" style=\"padding:16px 20px;cursor:pointer;display:flex;justify-content:space-between;align-items:center;background:#fff;\" onclick=\"this.nextElementSibling.style.display=this.nextElementSibling.style.display==='none'?'block':'none'\">\n<span style=\"font-size:15px;font-weight:600;color:#010205;\">What is search intent and how does it affect keyword research?<\/span><br \/>\n<span style=\"color:#e94b5d;font-size:18px;\">+<\/span>\n<\/div>\n<div style=\"display:none;padding:0 20px 16px;font-size:14px;color:#575757;line-height:1.75;background:#fff;\">\nSearch intent is the underlying purpose behind a query &#8211; whether the user wants to learn (informational), reach a specific site (navigational), compare options (commercial), or make a purchase (transactional). Google&#8217;s algorithm matches content format to intent. If your page targets a keyword but delivers the wrong content type for that intent &#8211; for example, a commercial services page targeting a how-to query &#8211; it will struggle to rank regardless of how well optimised it is technically. Before targeting any keyword, search it in Google and examine what content format the top 5 results use. That format is what Google has determined best serves the searcher&#8217;s intent.\n<\/div>\n<\/div>\n<div class=\"faq-item\" style=\"border:1px solid #e5e7eb;border-radius:10px;margin-bottom:10px;overflow:hidden;\">\n<div class=\"faq-q\" style=\"padding:16px 20px;cursor:pointer;display:flex;justify-content:space-between;align-items:center;background:#fff;\" onclick=\"this.nextElementSibling.style.display=this.nextElementSibling.style.display==='none'?'block':'none'\">\n<span style=\"font-size:15px;font-weight:600;color:#010205;\">How often should I update my keyword research?<\/span><br \/>\n<span style=\"color:#e94b5d;font-size:18px;\">+<\/span>\n<\/div>\n<div style=\"display:none;padding:0 20px 16px;font-size:14px;color:#575757;line-height:1.75;background:#fff;\">\nKeyword strategy should be reviewed every 3 to 6 months for active SEO campaigns, or immediately following a major Google algorithm update. Search trends shift as new tools emerge, industry terminology evolves, and competitor content strategies change. Google Search Console date comparisons let you spot rising and falling keyword trends monthly without any paid tools. Any keyword where your impressions have dropped more than 20% month over month deserves investigation before the next formal audit cycle.\n<\/div>\n<\/div>\n<div class=\"faq-item\" style=\"border:1px solid #e5e7eb;border-radius:10px;margin-bottom:10px;overflow:hidden;\">\n<div class=\"faq-q\" style=\"padding:16px 20px;cursor:pointer;display:flex;justify-content:space-between;align-items:center;background:#fff;\" onclick=\"this.nextElementSibling.style.display=this.nextElementSibling.style.display==='none'?'block':'none'\">\n<span style=\"font-size:15px;font-weight:600;color:#010205;\">What is keyword clustering and should I use it?<\/span><br \/>\n<span style=\"color:#e94b5d;font-size:18px;\">+<\/span>\n<\/div>\n<div style=\"display:none;padding:0 20px 16px;font-size:14px;color:#575757;line-height:1.75;background:#fff;\">\nKeyword clustering groups search queries with the same intent into a single, in-depth content piece rather than creating a separate page for each variation. It prevents keyword cannibalization &#8211; the problem where multiple pages on your site compete against each other for the same query &#8211; and builds topical depth that helps pages rank across a broader set of related searches. The best way to cluster keywords is to search each in Google and group those that return very similar top-10 results, since matching SERP results indicates Google treats them as expressing the same intent.\n<\/div>\n<\/div>\n<div class=\"faq-item\" style=\"border:1px solid #e5e7eb;border-radius:10px;margin-bottom:10px;overflow:hidden;\">\n<div class=\"faq-q\" style=\"padding:16px 20px;cursor:pointer;display:flex;justify-content:space-between;align-items:center;background:#fff;\" onclick=\"this.nextElementSibling.style.display=this.nextElementSibling.style.display==='none'?'block':'none'\">\n<span style=\"font-size:15px;font-weight:600;color:#010205;\">What is the best free keyword tool for beginners?<\/span><br \/>\n<span style=\"color:#e94b5d;font-size:18px;\">+<\/span>\n<\/div>\n<div style=\"display:none;padding:0 20px 16px;font-size:14px;color:#575757;line-height:1.75;background:#fff;\">\nGoogle Search Console is the best free keyword tool for any site that is already live and indexed, because it shows real Google data rather than estimates. For new sites without traffic, Google Keyword Planner provides monthly search volume ranges at no cost through a free Google Ads account. Google Autocomplete and People Also Ask require no account and surface real search patterns instantly. Using all three together covers the core keyword research needs of most small websites without any subscription. Adding Google Trends rounds out the free toolkit by showing which keyword interest is growing versus declining over time.\n<\/div>\n<\/div>\n<\/div>\n<h2><span class=\"ez-toc-section\" id=\"Finding_Keywords_That_Actually_Drive_Results\"><\/span>Finding Keywords That Actually Drive Results<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Finding top searched keywords on Google requires a combination of tools rather than a single platform. Google Search Console provides your most reliable starting point for any live site. Google Autocomplete, Trends, and Keyword Planner extend the research with volume context and seasonal patterns. AI tools accelerate ideation. And paid platforms like Semrush and Ahrefs provide the competitive intelligence that determines which keywords are worth your time based on what your competitors are actually ranking for.<\/p>\n<p>The most important shift in keyword research for 2026 is applying search intent analysis before selecting targets rather than after. A keyword with 5,000 monthly searches that requires a format your site cannot realistically produce is worth less than a cluster of 500-search long-tail queries that match your site&#8217;s existing content structure and authority level perfectly.<\/p>\n<p>If you want professional keyword research applied to your site&#8217;s specific competitive context, Media Search Group has been conducting keyword strategy work across more than 2,000 client campaigns since 2009. Our team analyses your existing GSC data, competitor keyword gaps, and industry search patterns to build a keyword priority list that connects directly to ranking timelines and traffic projections. Explore our <a href=\"https:\/\/www.mediasearchgroup.com\/seo-services.php\">SEO services<\/a> or review our <a href=\"https:\/\/www.mediasearchgroup.com\/seo-packages.php\">SEO packages<\/a> to see how keyword research fits into a complete organic growth programme.<\/p>\n<p>For further reading on the tools side of this topic, our guides to <a href=\"https:\/\/www.mediasearchgroup.com\/blog\/top-seo-keyword-rank-tracker-tools-for-every-marketer\/\">keyword rank tracker tools<\/a> and <a href=\"https:\/\/www.mediasearchgroup.com\/blog\/backlink-checker-tools-for-seo\/\">backlink checker tools<\/a> cover the monitoring and authority-building sides of SEO that sit downstream from the keyword research phase covered here.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Recently updated: May 25th, 2026 Last updated: May 2026 &nbsp;|&nbsp; Reading time: 15 minutes &nbsp;|&nbsp; By: Media Search Group Finding the top searched keywords on Google is the starting point for any SEO strategy that actually produces traffic rather than just looking busy. This guide covers every method available in 2026, from the free tools [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":5597,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[497],"tags":[],"class_list":["post-5592","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-keyword-research"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.mediasearchgroup.com\/blog\/wp-json\/wp\/v2\/posts\/5592","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mediasearchgroup.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mediasearchgroup.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mediasearchgroup.com\/blog\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mediasearchgroup.com\/blog\/wp-json\/wp\/v2\/comments?post=5592"}],"version-history":[{"count":6,"href":"https:\/\/www.mediasearchgroup.com\/blog\/wp-json\/wp\/v2\/posts\/5592\/revisions"}],"predecessor-version":[{"id":6763,"href":"https:\/\/www.mediasearchgroup.com\/blog\/wp-json\/wp\/v2\/posts\/5592\/revisions\/6763"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mediasearchgroup.com\/blog\/wp-json\/wp\/v2\/media\/5597"}],"wp:attachment":[{"href":"https:\/\/www.mediasearchgroup.com\/blog\/wp-json\/wp\/v2\/media?parent=5592"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mediasearchgroup.com\/blog\/wp-json\/wp\/v2\/categories?post=5592"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mediasearchgroup.com\/blog\/wp-json\/wp\/v2\/tags?post=5592"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}